Director, Consumer & Product Analytics

NBC Universal New York , NY 10007

Posted 2 months ago

Responsibilities

NBCUniversal, the global media company that brought you some of the world's most iconic television and film franchises, including: The Tonight Show, Saturday Night Live, Keeping Up With The Kardashians, The Real Housewives, Mr. Robot, The Voice, This Is Us, The Fast & The Furious, Jurassic Park, Minions, and more - is launching an all-new direct-to-consumer streaming service. It will seamlessly bring together the breadth and depth of NBCU's broadcast and cable television series, movie titles, premier sporting events, and renowned news reporting... all in one destination all in one app.

We are building a world-class team of smart, hungry and fearless professionals who are energized by the possibility of working at the epicenter of content, technology and culture. Join us if you would like to be a part of this exciting initiative.

The Director will be the analytics partner for the Product team(s), driving improvements in understanding customer and content engagement, while recommending solutions through data insights and experimentation. The individual will be responsible for product KPIs, insights and testing. The Director will also partner with other data and decision science teams to share best practices and improve capabilities around data modeling, testing, personalization and visualization. They will build out a best-in-case product analytics team with a diverse set of skills to help meet business and product goals.

Responsibilities include, but are not limited to:

  • Lead a team of analytics professionals focused on hypothetical data analysis projects that grow the product through insights and experimentation

  • Execute A/B and multivariate testing with product team to test in-market optimization strategies that can lead to growth and engagement

  • Customer Care Analytics

  • Proactively perform data exploration on user behavior, segmentation/cohort analysis, conversion funnel and analysis

  • Prepare dashboards for with visualizations and KPI tracking for senior executives

  • Analyze product and user data to help with personalization and targeting efforts to create the best product experience for customers

  • Present research on user behavior, product enhancements, and metrics development / methodology to all levels of the company ensuring transparency and partnership

Qualifications/Requirements

  • 7+ years of applied experience in a media entertainment/technical role with a strong focus on analytics, product, project management, & user behavior

  • 3+ years of people management / history of elevating a team

  • BA/BS in technical or quantitative disciple or significant relevant work experience

  • Experience analyzing data in digital analytics platforms (e.g. Adobe Analytics, Google Analytics, Mixpanel, etc.)

  • Coding skills for analytics and data analysis (Python, R, SQL, etc.)

Experience performing analysis with large datasets, i.e. Amazon AWS, Snowflake, or Google Big Query

  • Experience building statistical models and running experiments

Desired Characteristics

  • A great storyteller and communicator, and can build relationships with a diverse set of stakeholders

  • Ability to collaborate and work in partnership with different parts of the organization

  • Combination of technical skill sets and business savvy to interface with all levels of the organization

  • Ability to work independently, multitask, and drive your own projects

  • A passion for TV and movies and defining the future of entertainment.

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Consumer Communications Director (Instagram)

Facebook

Posted Yesterday

VIEW JOBS 11/17/2019 12:00:00 AM 2020-02-15T00:00 Instagram seeks an experienced Consumer Communications Director to develop consumer PR programs that support the company's rapid global growth and adoption. This position will report to Instagram's Head of Communications and will oversee a growing team of experienced vertical and consumer communications experts, working closely with Instagram's partnership, product, community, and marketing teams. This is a full-time position based in Menlo Park, CA, Los Angeles, CA, San Francisco, CA, or New York, NY. RESPONSIBILITIES * Lead consumer communications for Instagram, setting strategy with Instagram's communications, partnership, marketing, and community teams across areas like entertainment, music, sports, photography and fashion Develop press strategies around high profile and emerging events in the US and internationally, and provide strategic guidance for how data is used to inform or contribute to vertical press campaigns Manage communications around high profile partnerships with brands, publishers and public figures Maintain a close working partnership with Facebook's consumer PR and partnership leads to stay coordinated on plans Put systems and processes in place to connect Instagram's global PR teams and agencies to learnings and best practices from our vertical efforts in the United States Drive growth and business goals in key regions working with growth, partnerships and community teams Provide mentorship and support to our communications team around areas such as crisis management, strategic decision making, and employee development Lead development and coordination of executive briefing materials and country-level information for key international trips, events and press Ensure our key messaging, narratives and FAQs scale to international teams and spokespeople Work with finance and HR teams to ensure our teams and agencies are set up with the budgets and resources they need to scale MINIMUM QUALIFICATIONS * Bachelors degree in Communications, English or related field 14+ years of experience, both agency and in-house, with consumer, vertical and partnership communications experience Experience managing campaigns and issues with partners and public figures Experience working with startups and/or consumer internet companies Experience managing agencies and putting in place scalable processes to drive and measure results Experience drafting messaging materials and working with cross-functional groups PREFERRED QUALIFICATIONS * Extensive social, influencer, and teen Public Relations or Marketing experience Strong project management and decision-making skills Knowledge for the product Instagram and opportunity Strong leader with extensive experience for helping teams succeed, and working in a fast-paced and growing cross-functional environment Background managing and scaling large global press campaigns and initiatives in areas related to areas like fashion, sports, entertainment or news Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com. Facebook New York NY

Director, Consumer & Product Analytics

NBC Universal