Director - Consumer Media Relations

Golinharris New York , NY 10007

Posted 5 months ago

Golin New York is searching for a Director for our Consumer Media Relations team.

As Media Director in our consumer practice, you'll serve as a key leader in the development and execution of strategic media campaigns in the consumer lifestyle space. You will be a thought-leader and counselor to client leadership and agency partners as well as be responsible for securing top-tier media coverage across all media channels - traditional, digital and social leveraging your deep media relationships

What You'll Do:

  • Provide strategic counsel and build integrated media plans for clients in the men's and women's lifestyle, sports and food/beverage space.

  • Synthesize complex information around issues, adeptly dealing with difficult media situations

  • Immerse yourself in clients' industries, brands and past media coverage to lead to strategically minded plans.

  • Participate in client brainstorms and lead in the selling-in of Agency points of view.

  • Be an integral part of growing existing business and participating in new business pitches for the agency.

  • Develop strong client relationships based on the ability to think, react and act in a fast-paced environment.

  • Hold and set a high bar for smart and sound media ideas.

  • Collaborate with G4 team members (creative, planning and digital experts) to develop integrated programs and provide media leadership.

  • Stay on top of industry best practices, client and competitor brand activity, and ensure Golin delivers game-changing ideas and solutions

What You Have:

  • At least 9 years of PR agency with growing responsibilities

  • Excellent communication skills (written, verbal and presentation)

  • A collaborative spirit, results driven with the capacity to manage multiple priorities and work against deadlines

  • Ability to provide leadership and mentorship to a team located in multiple offices

  • Deep media relationships and proven success at garnering branded results for clients across earned, owned and paid media

  • A strong understanding of the media landscape in the categories of sports, entertainment and food/beverage and of the men's and women's lifestyle media landscape.

You are:

  • Collaborative

  • Solution-focused & results-driven

  • Connected

  • Inspired & Inspiring

  • Driven

Golin is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.

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