Director, Consumer Business Product Management

Pearson Atlanta , GA 30301

Posted 2 months ago

About English Language Learning

In the English Language Learning (ELL) business unit, we aspire to become theworld's leading destinationto learn andimprove English language skills.Our main focus is oncommitted learnersfrom around the world, who are motivated by outcomes because they want to reach their full potential through learning English.

About the role

We are seeking a passionate Director of Product Management to lead ELL's product integration with Pearson+. Reporting to the VP Commercial Product Manager Consumer ELL, as the Product Manager ELL Pearson+ you will be responsible for launching the Language Learning solution integrated into the Pearson+ direct-to-consumer channel. You will have accountability for creating the product roadmap from conception to launch, and the commercial success of LL on Pearson+ post product launch. You will align the specific product needs across several geographies in order to deliver long-term value for our customers and execute the product development work with a cross-functional squad team and external vendors. You must have a strong understanding of the competitive/market landscape and customers' needs, leveraging data to drive product personalization and impact. An important element of this role will be to articulate the business justification to senior-level management, as well as ongoing collaboration with direct-to-consumer marketing/sales teams to develop and implement go-to-market and commercial strategies to maximize adoption and revenue.

Responsibilities

  • Drive the Language Learning DTC product strategy aligned with the broader Pearson+ company vision

  • Accountable for ensuring delivery of the product within timeline and budget. Ensure strong governance practices are in place for project to highlight success and manage risk to delivery. Responsible for communication of development progress to internal and external stakeholders.

  • Create the overall product strategy using the product lifecycle methodology and agile best practices to prioritize feature backlog

  • Work with customer research and sales teams to understand and articulate customer needs and collate problems into jobs to be done.

  • Perform qualitative and quantitative research to discover feature ideas and validate them before development

  • Execute product strategy in collaboration with technology, engineering, content development, UX/UI to set clear requirements around capabilities and content required for the product as well as truly excellent user experience.

  • Partner with the tech team, engineers and vendors to guide proper feature development

  • Perform quantitative analysis on feature performance and find opportunities for optimization

  • Build business cases and lead the creation of the commercialization strategy and collaborate with finance, marketing, and others to develop pricing and promotion plans. Deeply understand customer behavior and revenue/cost drivers as it relates to the overall portfolio profitability.

  • Collaborate with marketing, sales, and market development to develop strategies and execute tactics to drive product adoption and success. Collaborate on development of campaigns to attract and retain customers

  • Build strong relationships with leaders across Pearson

About you

Qualifications

  • Degree or equivalent preferred

  • Extensive experience ideally in product management, business development and/or marketing

  • Proven track record of successfully bringing new products to market, through various sales channels

  • Experience in working with digital products and platforms required, ideally combined with experience in agile product management

  • Demonstrable professional experience in working with corporate customers

  • Ability to balance strategic thinking and long-term opportunities with operational focus

  • Strong customer empathy and ability to translate customer insights into winning product management strategies

  • Ability to develop and communicate vision and strategy to engage and excite the organization as well as customers

  • Relationship management skills and the ability to use them to drive value with internal and external stakeholders

  • Strong commercial understanding: financially fluent and with a facility for data and its interpretation to commercial advantage

  • Persuasive negotiator and influencer

  • Robust decision making - based on evidence and data

  • Ability to deal with ambiguity, competing priorities and a wide variety of cultures and market differences and is able to represent the company's interests externally

  • Enthusiastic, passionate and thrives on thinking outside of the box to create new best-in-class experiences

  • Passion for education and learning

  • Possesses a global outlook and approach

  • Operates as a self-aware, effective team player

  • Experience of working and thriving in a global matrix org

Skills/ Competencies

  • Analytical and Creative: Strong problem solving, commercial acumen and business skills finding ways to address complex problems creatively. Robust decision maker, with an ability to synthesize and use data effectively

  • Collaboration: Highly collaborative with an ability to influence across all levels of the organization. Self-aware, effective team player, able to effectively navigate a complex, global organization. Exceptional written, oral and presentation skills

  • Leadership: Has an inherent ability to build trust with a wide array of internal stakeholders. Persuasive negotiator and influencer. Able to inspire and motivate teams around a continuously evolving agenda designed to delight our customers

  • Driving the business: Effective product and portfolio management principles. Ability to balance strategic thinking/long term opportunities with operational focus

  • Customer centricity: Strong customer empathy and ability to translate customer insights into winning product management strategies. Focus on learner outcomes, and embed efficacy and learning research into solutions

  • Innovator: Investigates and validates new market and product opportunities based on emerging trends. Has a strong passion for new technologies, emerging learning models, and passionate about education and learning

About your application

To apply, please submit your CV and a cover letter (optional) in English.

Learning is the most powerful force for change in the world. More than 20,000 Pearson employees deliver our products and services in nearly 200 countries, all working towards a common purpose - to help everyone achieve their potential through learning. We do that by providing high quality, digital content and learning experiences, as well as assessments and qualifications that help people build their skills and grow with the world around them. We are the world's leading learning company. Learn more at pearsonplc.com.

Job: PRODUCT MANAGEMENT

Organization: English Language Learning

Schedule: FULL_TIME

Req ID: 6475


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Director, Consumer Business Product Management

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