Director - Brand And Creative Services

Sungard Availability Services Wayne , PA 19080

Posted 1 week ago

Title: Director

  • Brand and Creative Services

Job Type: Permanent

Location: Wayne-PA

Opportunity:

Sungard Availability Services is seeking a Director

  • Brand and Creative Services in Wayne, PA. This individual will be responsible to lead creative concepts, planning, development, execution and production of marketing projects across the enterprise. The Director will own, communicate and evolve the visual and messaging identity of Sungard AS, bringing creativity and discipline to the marketing team. They will work closely with multiple internal stakeholders with marketing project requirements.

Responsibilities:

  • Lead Creative Services function, including concept development, creative direction, design, copywriting and editorial. Develop, execute and produce high quality multimedia marketing content. Optimize type and mix of content to maximize impact including digital, video/animation/graphics, print, sales enablement and event support.

  • Bring forward innovative design and communication approaches by keeping a pulse on leading and emerging design and go-to-market trends.

  • Partner with Digital team to optimize creative, messaging and user experience while working within website parameters and templates. Lead creative ideation and support development of creative testing to maximize digital performance outcomes.

  • Own the global brand and brand standards, including monitoring and updating the standards to enable global brand strategy and continuity throughout the organization.

  • Maintain workflows and processes to manage incoming projects, resource assignments, kick-offs and schedules to deliver quality creative development projects. Act as single point of contact and manage day-to-day requests. Prioritize work and trade-offs based on business imperatives and strategic goals of marketing and the company.

  • Develop ongoing report of creative projects requested, in progress or completed; increasing visibility among global Marketing and enabling other groups to leverage or re-purpose.

  • Manage Brand & Creative Services budgets including tracking actual vs. budget expenses. Manage creative vendors, freelancers, contracts, purchase orders and invoices. For non-budgeted creative requests, forecast costs and confirm funding source with requestor.

Qualifications:

  • 10+ years of experience leading creative processes and workflows, 5+ years managing a team.

  • A bachelor's degree in marketing, advertising, media or a related subject, or the equivalent work experience.

  • Attention to detail with an emphasis on accuracy and quality, and a critical eye for design aesthetics.

  • Demonstrated experience managing internal resources and external vendors to a defined outcome that is within planned budgets.

  • Strong knowledge of web design and user experience principles, with knowledge of digital media channels & digital advertising requirements.

  • Ability to innovate and think critically in a high paced, multi-tasking environment.

  • Excellent communication and collaboration skills, with a track record of working across all level of staff and management to move creative projects forward.

  • Experience across all major platforms is a must, including Adobe Creative Cloud and Microsoft Office Suite.

  • A clear passion for design that inspires.

upload resume icon
See if you are a match!

See how well your resume matches up to this job - upload your resume now.

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Regional Marketing Lead Ct&I

DLL Financial Solutions Partner

Posted 1 week ago

VIEW JOBS 1/10/2019 12:00:00 AM 2019-04-10T00:00 Our Organization DLL is a global provider of asset-based financial solutions in the Agriculture, Food, Healthcare, Clean Technology, Transportation, Construction, Industrial and Office Technology industries. We collaborate with equipment manufacturers, dealers and distributors in more than 35 countries to enable businesses to obtain and use the assets they need to contribute meaningfully to the world. Do you believe businesses should have a bigger ambition than short term profit? If you do, you'll be part of a team that gets the right tools into the right hands. A team that understands the heart and soul of our partners' business. A team that provides original financial solutions to sustain success for generations. * B-IV or C-I depending on relevant work experience* Location: Wayne, PA or Des Moines, Iowa Your Function: Purpose of Position: As Regional Marketing Lead, you will successfully apply your knowledge, experience and passion to support the Construction, Transportation & Industrial Global Business Unit's (CT&I GBU) ongoing success. A large focus will be to leverage strategic marketing to embed finance offerings into our customer's overall value proposition (manufacturer, dealer, end user). * Digital Marketing Content Creation and Campaign Initiatives – Responsible for development, execution and measurement of digital content for various marketing channels including presentations, email, video, printed collateral, internal newsletters, corporate website, client communication, intranet, white papers and thought leadership publications. Focuses on development of a content strategy for the GBU. * New Business Development – Assist in development of pitch presentations, new program launch plans and onboarding activities in order to support business initiatives. * Strategic Concept Development – Ensure identification and translation of end-user, dealer and vendor requirements into new marketing concepts and product/service ideas, aiming at the improvement of the competitive position and the product/market portfolio of the Business. * Further, this role will also contribute to development of the regional and global marketing strategy and plans, and occasionally support various strategic marketing initiatives, such as customer experience measurement and market evaluation. * As an integral member of CT&I GBU's marketing team, this role reports to the CT&I Americas Strategic Marketing Director and regularly collaborates with regional commercial leaders and program / sales members, the CT&I EurAsia marketing team, Group Communications and Global Strategic Marketing functions.   Your Profile: Experience / Skill Set Required: * Minimum of 5 years' experience in relevant marketing and/or communications roles, including integrated and digital approaches * Bachelor's degree in a marketing or communications related discipline from an accredited institution * Ability to work independently, but self-motivated to stay closely connected with a globally dispersed team * Client-facing/customer-facing experience and being skilled in providing exemplary service – either agency or partner environment. * Exceptional project management, process management, relationship-building and organization skills. * Effective written and verbal communication skills: must be able to communicate big ideas, lead meetings, and presentations. * Ability to interact effectively and coordinate efforts in a large, global, complex, matrix-structured organization. * Identifies opportunities to bring innovation to existing marketing practices, including digital marketing activities * Makes detailed recommendations as needed in order to move change forward * Ability to juggle multiple projects simultaneously / deadline management * Ability to travel 10-20% * Hands-on experience with email, marketing automation, and CRM platforms (e.g. Salesforce, Eloqua, Oracle etc.) * Ability to be creative while adhering to corporate and partner brand guidelines Extras: * B2B and/or financial services sector marketing experience * Construction, materials handling, transportation, equipment finance industry knowledge and experience preferred, but not necessary * Bi-lingual preferred, but not necessary (Spanish, Portuguese) We Offer: We Offer: * Two working days per year volunteering for a local charity * Full Service Cafeteria and Fitness Center on campus * Flexible hours with possibility to work from home (within job scope) * Career development opportunities: online learning, member development programs, Tuition reimbursement program. * Company matching 401k program * Industry leading Paid Time Off package * Outstanding Medical, Dental, Vision benefit programs * One month fully paid sabbatical after seven years of service * Industry leading parental leave policies DLL Financial Solutions Partner Wayne PA

Director - Brand And Creative Services

Sungard Availability Services