Express a cohesive brand narrative across multiple print and digital platforms to build excitement about Client Marketplace, convey its strengths, and increase engagement with prospective and existing sellers. Vehicles include web, email marketing, digital advertising, print, video/audio scripts, blog posts, and more.
Craft authentic, vibrant copy that highlights Client Marketplace value proposition and tells our brand story with personality and purpose. Edit all content for accuracy and voice.
Own Client Marketplace newsletter including content curation, development and timely distribution. Support ad-hoc marketing communication, as needed.
Partner with Branding and Marketing Manager on the overall content strategy to support all Client Marketplace marketing initiatives, including go-to-market partnership plans, new product/program launches, best practices educational and seasonal projects.
Handle a diverse range of other B2B writing and editing projects as needed.
Bachelor's degree in communications, marketing, journalism, advertising, English or a closely related field.
5 years of writing experience with a creative agency, in-house team or media company.
Demonstrated experience developing and maintaining a written "voice for a brand, with a clear sense of what is authentic to both the company and the audience.
Demonstrated creativity in writing for multiple digital and print vehicles, and in nimbly adapting content to suit the strengths of different platforms.
Experience working with business or strategy teams to develop and execute effective B2B marketing campaigns.
Knowledge of and interest in business strategy and objectives, with the ability to translate this understanding into content that is meaningful and actionable for audiences.
Excellent grammar and proofreading skills with scrupulous attention to accuracy.
Experience with content/customer management and measurement tools, such as Salesforce Marketing Cloud, Google Analytics, or others.
Energetic, resourceful and self-directed team contributor, with the ability to both collaborate effectively and work independently to manage multiple projects in a fast-paced, fluid environment
Additional Knowledge, Skills, and Abilities:
Working knowledge of multimedia software, such as Adobe Creative Suite, and of HTML/CSS a plus.
Advanced PowerPoint skills and working knowledge of cloud-based content development tools (Venngage, RawShorts) is a plus.
Understanding marketing analytics and website metrics is a plus.
Manish Aswal, Team Lead- Technical Recruiter
First Tek, Inc 1551 S Washington Avenue, Suite 402 A, Piscataway, NJ 08854
Ranked 31st on Deloitte 2008 NY, NJ, CT Technology Fast 50
A 2007 Inc 500 winner for 2004-2006
A 2007 NJ Finest winner for 2004-2006
Ranked 4th on Deloitte 2007 Technology Fast 50 for 2002-2006
Ranked 31st on Deloitte 2007 North America Fast 500 for 2002-2006
Ranked 3rd on Deloitte 2006 Technology Fast 50 for 2001-2005
Ranked 25th on Deloitte 2006 North America Fast 500 for 2001-2005
Information transmitted by this e-mail is proprietary to First Tek, Inc and/ or its Customers and is intended for use only by the individual or entity to which it is addressed, and may contain information that is privileged, confidential or exempt from disclosure under applicable law. If you are not the intended recipient or it appears that this mail has been forwarded to you without proper authority, you are notified that any use or dissemination of this information in any manner is strictly prohibited.
Direct Client Position for Senior Writer- Marketing Copywriter in San Bruno, CA
First Tek, Inc.