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Digital Strategy Data Scientist

Expired Job

Kaiser Permanente Burbank , CA 91506

Posted 5 months ago

Description:

This role can be located in either Oakland or Burbank. Does not offer relocation.

Active participation in a range of market strategy projects essential to KP's membership and margin goals. Market Strategy&Analysis Consultants provide analytical/strategic-thinking and leadership skills that enable project teams to: 1) isolate business issues; 2) design and execute analytics for studying business issues (market research, scenario planning, forecasting, market share, profitability, etc); 3) bring technical/content expertise (competitive intelligence, utilization, financial analysis, deep data analysis & programming); 4) vet findings and make formal recommendations to senior levels of KP leadership; 5) create documents (strategic segment plans, utilization reports) that inform critical strategic issues.

Preferred:

This role is primarily focused on analyzing our digital campaigns in Paid Search, YouTube, Facebook, Online Advertising, Etc. This person should 3 years experience in SEM (Search Engine Marketing) and SEO (Search Engine Optimization) analytics as well as have some experience building analytical models such as logistic regression. Proficiency using SAS, SPSS, R or Python is a must.

Prefer 3 year's experience within in an Advertising agency, or similar.

Essential Functions

  • Collect and organize data from mainframe files, data warehouse reports, vendor extracts, departmental spreadsheets and databases, and internet/intranet sites for easy use by internal business and analytical clients.

  • Create and maintain databases as a tool for delivering data to internal clients.

  • Use data to investigate identified business issue and to address hypotheses.

  • Create more complex analytical views of data, identifying major assumptions and gaps.

  • Develop preliminary conclusions- tell the story.

Basic Qualifications:

Experience

  • Minimum two (2) years of related experience.

Education

  • Bachelor's degree in related field, OR four (4) years of experience in a directly related field.

  • High School Diploma or General Education Development (GED) required.

License, Certification, Registration

  • N/A

Additional Requirements:

  • Working knowledge of policies, practices and systems.

  • Frequent use and general knowledge of industry practices, techniques, and standards.

  • General application of concepts and principles.

  • Full use and application of standard principles, theories, concepts, and techniques.

  • Proficient in MS Excel, Access and other databases. Must know how to manipulate databases such as MS Excel and/or Access, as well as manipulating reports and generating reports.

  • Must be able to work in a Labor/Management Partnership environment.

Preferred Qualifications:

  • Minimum three (3) years of related experience preferred.

Primary Location: California,Burbank,Marketing Sales Service and Admin 3100 Thornton Scheduled Weekly Hours: 40 Shift: Day Workdays: Mon, Tue, Wed, Thu, Fri Working Hours Start: 8:00 AM Working Hours End: 5:00 PM Job Schedule: Full-time Job Type: Standard Employee Status: Regular Employee Group/Union Affiliation: Salaried, Non-Union, Exempt Job Level: Individual Contributor Job Category: Sales and Marketing Department: Direct Marketing Travel: Yes, 5 % of the Time

Click here for additional requirements >


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Digital Strategy Data Scientist

Expired Job

Kaiser Permanente