Nexstar Media Group Inc. Spartanburg , SC 29306
Posted 1 week ago
WSPA-TV in Spartanburg/Greenville, SC has a job opening for a Digital Sales Specialist. The Digital Sales Specialist must be able to grow and engage our digital audience across all platforms. Qualified applicants must be innovators who know how to manage and write for digital platforms, and who can manage social media accounts.
Write and produce content for our local entertainment site Livin' Upstate
Knowledge and experience writing for digital platforms
Knowledge and experience managing social media accounts across all social platforms
Partner with local sales management to achieve revenue targets by capitalizing on alternate revenue streams
Track monthly analytics including standard web, advertiser, video, mobile and social
Work closely with all departments (News, Advertising, Marketing, Sales) in a collaborative manner to support their digital needs
Conceptualize and create new content areas on the website and manage others engaged in similar assignments
Work with site partners and advertisers to create and maintain web content
Troubleshoot any problems that may develop with the website
Provide digital training and development for station colleagues
Requirements & Skills:
Bachelor's degree in a related field or 3-5 years comprehensive experience in digital media or media sales
Knowledge of social media and SEO concepts and a rich understanding of all things digital including video, mobile and tablet applications
Demonstrate prior success in growing social media audiences and communities (including but not limited to Facebook, Instagram, Twitter and YouTube)
Knowledge of online content management systems (CMSs) and HTML
Knowledge of additional web design/development applications such as JavaScript, Adobe Photoshop, and FTP is strongly preferred
Ability to multi-task and prioritize in a fast-paced newsroom environment
Ability to meet deadlines
Ability to work collaboratively with editorial, sales and marketing leaders
Strong sense of initiative and focus on continuous learning
Demonstrate entrepreneurial abilities with start-up business/project skills strongly preferred
Nexstar Media Group Inc.