Digital Sales Manager

Tegna Washington , DC 20319

Posted 3 weeks ago

Job Description:

TEGNA is breaking the mold for how media companies operate. Recently named Station Group of the Year by Broadcasting and Cable, we have committed vast resources to transform our sales operations. To compete and win in the new media landscape we need innovative sales leaders to join us on this journey and be part of our future growth and success. Are you ready?

The Opportunity

WUSA9 in Washington DC is looking for a Digital Sales Manager to develop and execute a winning sales strategy that delivers customized customer solutions through an integrated suite of media platforms. People leadership and mentoring are an important part of this role and growing new enterprise accounts will be the key measure of success.

If you can answer yes to the following questions and want to be part of a progressive team in the ever-changing Washington DC metro area marketplace then this is the place for you!

  • Do you have deep knowledge of digital sales and marketing?
  • Are you confident that you have what it takes to lead and develop sales teams in a large market?
  • Does the ever-changing media landscape excite you?
  • Do you like the intensity of a fast-moving environment?
  • Are you an innovator?


  • Define, develop and communicate strategic plan to demonstrate the value of digital campaigns and grow sales to new and existing clients

  • Build and monetize active pipeline of integrated sales opportunities and close business while collaborating with digital and local sales team/sales leadership to drive client satisfaction, retention and drive incremental revenue

  • Serve as the in-market digital product expert with ability to share and impart digital product knowledge to the entire sales team and demystify complex suite of integrated media solutions into simple, actionable learning points that can be translated into effective sales process steps that drive revenue

  • Hire, onboard, develop, manage, train and coach account executives, account managers and digital fulfillment team members

  • Build a pipeline of high quality future talent

  • Network nationally, regionally, and locally to stay updated on emerging digital trends, rates and product solutions

Job Requirements

  • Bachelor's degree required

  • Five years of advertising, media or digital sales experience

  • Three years of sales management experience

  • Expert knowledge of all facets of digital sales and marketing with expert level SEO, SEM, social and targeted display

  • Adept at creating new revenue opportunities from synergies between interactive sales and other mediums (broadcast, radio, print)

  • Must have advanced PC skills including Microsoft Office

  • Google AdWords and Interactive Advertising Bureau (IAB) certifications highly desirable

  • Strong attention to detail, ability to multi-task and follow-through projects to completion

  • Strong presenter and communicator with internal and external customers and partners



TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 47 television stations and two radio stations in 39 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and approximately 35 million across its digital platforms. TEGNA has been consistently honored with the industry's top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA delivers results for advertisers through unparalleled and innovative solutions including OTT local advertising network Premion, centralized marketing resource Hatch, and G/O Digital, a one-stop shop for local businesses to connect with consumers through digital marketing. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. For more information, visit

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.

upload resume icon
See if you are a match!

See how well your resume matches up to this job - upload your resume now.

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Digital Sales Manager

Entravision Communications Corporation

Posted 2 months ago

VIEW JOBS 12/9/2018 12:00:00 AM 2019-03-09T00:00 Entravision Communications Corporation Digital Sales Manager Location/Market: Washington D.C. JOB DESCRIPTION Summary Entravision Communications Corporation (NYSE: EVC) is a diversified Spanish-language media company with a unique group of media assets including 53 television, 48 radio stations and more than 100 interactive properties. Our media assets are strategically located in fast-growing and high-density U.S. Hispanic markets where the Hispanic consumer base will accounts for approximately $1083 billion in consumer spending in 2014. Combining the assets of Entravision's owned and operated television and radio stations, Entravision's Local Digital Media brings together the most trusted brands in media offering visitors a truly "local" experience. Websites and mobile offerings have been launched in more than a dozen markets and include the latest news, traffic, weather and sports headlines. ENTRAVISION IS UNIVISION'S LARGEST AFFILIATE GROUP. Entravision is looking for an extraordinary ad sales professional who wants to join a dynamic team as the Digital Sales Manager. You will be an evangelist for and sell all of Entravision's Local Digital properties, including all the TV and Radio digital assets and brands, mobile and streaming music. In this role, you must be a team player and enjoy the thrill of finding new business opportunities. Essential Functions 1. Maximizes advertising revenue generation by selling to digital focused advertising agencies and clients direct. 2. Must be a sales hunter and aggressively manage New Business Development opportunities with key accounts and additional accounts. This includes seeking out and developing strategic relationships with decision makers and working directly with clients and their ad agencies to develop custom media programs to suit their specific needs. 3. Managing a quota, setting goals and working with management and marketing to strategize on new business opportunities and creative approaches to RFPs 4. Uses established contact list and relationships in the digital space especially in digital agencies to secure business 5. Will work directly with SVP of market on high volume face to face calls 6. Proactively communicates account and sales information to management and other team members through regular call reports 7. You will also be constantly coming up with ways to educate/consult customers and providing tools/data/research/ideas to help advertisers market their products. Competencies 1. Excellent Communication Skills. 2. Honesty. 3. Straightforwardness. 4. Goal-Oriented. 5. Technical Capability 6. Strategic Thinking 7. Teamwork Supervisory Responsibility Position will report directly to SVP of Local Digital Business Solutions Travel Travel is required in and outside of the local market. Position Type/Expected Hours of Work This is a Full Time position, Monday through Friday. Actual hours and schedule may vary. Required Education and Experience 1. CRM experience required. 2. Digital advertising sales experience is required; prefer 2+ years of digital sales experience, with key agency contacts 3. Proven track record and pipeline build out 4. Contacts and relationships at key accounts/agencies/digital agencies 5. Must possess excellent written and verbal communications skills 6. Well-developed presentation skills 7. Must be detail oriented and very proficient with excel and power point 8. Travel required 9. BS/BA degree, or equivalent training and experience Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. Entravision Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees. Entravision Communications is an Equal Opportunity Employer. We encourage women and minorities to apply. Entravision Communications Corporation Washington DC

Digital Sales Manager