This experienced specialist participates in the digital configuration and production, implementation, and process support of campaign-based variable communications for Compassion. The specialist further integrates design, business rules, and data as well as builds, tests, and deploys complex variable document templates using various software and coding languages. At this career level, the incumbent generally works independently on moderately complex digital production projects and campaigns or as a team member on larger projects. He or she may coach other specialists.
Essential Job Functions
Maintains a personal relationship with Jesus Christ. Is a consistent witness for Jesus Christ, maintains a courteous, Christ-like attitude in dealing with people within and outside of Compassion, and faithfully upholds Compassion's ministry in prayer.
Acts as an advocate for children raising the awareness of the needs, neglect, nurture, and potential of children in poverty and challenging and enabling those within one's influence to greater involvement and effectiveness on behalf of children.
Coordinates with internal Marketing Campaign Management teams as well as internal/external agency representatives to understand marketing campaign strategy, data/content requirements, and project schedules. Compiles and upholds data/asset requirements and best practices. Works to resolve issues that arise within scope of individual contribution.
Based on campaign requirements, compiles and communicates extraction or data access requirements to facilitate the specified personalization and dynamic content desired. Further, this incumbent conducts simple tests to validate the integrity of the data and image files, ensuring the required elements are correct and available.
Prepares uPlan documentation for campaign business rules, based on marketing variable data criteria for simple to moderately complex campaigns. Utilizes XML/Qlingo code to troubleshoot, write, and test the uPlan that defines data sources, schema, relationships, variable components/conditions, assets, and output.
Participates in problem solving and ongoing training for digital production software programs. Stays up to date on industry standards, regulations, and best practices.
Maintains ministry and industry standard adherence to responsive coding. Stays abreast of and executes based on the industry accepted best practices for email deliverability.
Possesses a working knowledge of the CAN SPAM act and executes production campaigns based on guidelines to keep Compassion in legal compliance. Supports and communicates the Compassion email guidelines and policies. Further understands best practices and regulations for SMS.
Adheres to timelines of marketing campaigns and initiatives through effective project planning and successful implementation of assigned project deliverables. Makes recommendations which enhance/optimize productivity, efficiency, and effectiveness within the scope of individual contributions to the digital production team. Prepares accurate documentation for processes and procedures.
May provide expertise to other professionals and support staff in the digital production discipline.