Digital Media Strategist | St. Francis High School, Sacramento

Job Summary

Job Summary

The Digital Media Strategist at St.

Francis Catholic High School is primarily responsible for the creative visual storytelling of St.

Francis Catholic High School and its students, staff, and faculty across all platforms. The person in this position leads and maintains our social media presence across all digital channels and regularly exercises discretion and independent judgment to develop innovative, effective, and comprehensive social media strategies for the school. This position analyzes and reports the performance of key digital and paid social campaigns to the Director of Strategic Marketing and Communications.

Independently assessing the school calendar and determining the opportunities, the person in this position will build out a social media content calendar. In addition, this person is responsible for all other key digital marketing campaigns including web, email, and various display advertising internally and externally for the school. The person in this role collaborates with other departments across campus with a variety of marketing campaigns, and media and online strategies.

The overall goal of this position is to assist in increasing interest and philanthropic support of the school while enhancing the engagement of current and prospective families, alumnae, and donors, and cultivating community awareness and involvement at St.

Francis Catholic High School. As such, this position works regularly and closely with the Director of Advancement and Director of Enrollment Management. This is a full-time, exempt position.

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Contact Person: Gina Vinella Contact Email: gvinella@stfrancishs.org School Website: www.stfrancishs.org

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