Digital Marketing Strategist

The Decor Stylist is seeking a talented Digital Marketing Strategist to join our team. As a leading home decor brand, we are committed to creating inspiring and functional spaces that reflect the unique style and personality of our clients. In this role, you will be responsible for developing and executing digital marketing strategies to drive brand awareness, engagement, and sales.

Responsibilities

• Develop and implement digital marketing strategies to drive brand awareness, customer acquisition, and engagement across various channels such as social media, email marketing, SEO, and paid advertising
• Conduct market research to identify target audience demographics, interests, and behaviors to inform marketing campaigns
• Collaborate with the creative team to produce compelling and visually appealing content that aligns with brand guidelines and resonates with our target audience
• Monitor and analyze key performance metrics, such as website traffic, conversion rates, and social media engagement, to optimize campaign performance and identify opportunities for improvement
• Stay up to date with industry trends and best practices to ensure our digital marketing strategies remain innovative and effective
• Manage and optimize paid advertising campaigns on various platforms, ensuring maximum ROI and budget optimization
• Collaborate with cross-functional teams, including sales, design, and customer support, to align digital marketing strategies with overall business objectives

Requirements

• Bachelor's degree in marketing, communications, or a related field
• Proven experience as a Digital Marketing Strategist or similar role
• Strong knowledge of digital marketing strategies and best practices, including SEO, social media marketing, email marketing, and paid advertising
• Proficiency in using digital marketing tools and platforms, such as Google Analytics, Facebook Ads Manager, and email marketing software
• Solid understanding of market research and data analysis
• Exceptional written and verbal communication skills
• Strong analytical and problem-solving skills
• Ability to multitask and handle multiple projects simultaneously
• Creative thinking and a keen eye for detail
• Self-motivated and able to work independently, as well as in a team environment
• Familiarity with the home decor industry is a plus

Benefits

• Paid Time Off (Vacation, Sick & Public Holidays)
• Family Leave (Maternity, Paternity)
• Training & Development
• Work From Home