Berkshire Hathaway Automotive Marketing is seeking an energetic and enthusiastic individual with comprehensive digital marketing expertise and good interpersonal skills. We offer an exciting, fast-paced work environment where creativity and imagination are truly valued. The position of Digital Marketing Specialist requires a self-motivated, detail-conscious and technically savvy individual ready to play an active role in the formulation and execution of Berkshire Hathaway dealership clients' digital marketing strategy.
This position is a member of the Digital Marketing team and assists in the modification and maintenance of client websites as well as website inventory management. Inventory management includes maintaining the accuracy, effectiveness, and cosmetic appeal of every dealership's online presence while complying with laws and manufacturer rules.
The right candidate will enjoy working with others to meet diverse business needs; have the capacity to deal with shifting priorities; can work with a fair degree of autonomy; and has a team-oriented mentality. If you are interested in this unique opportunity to get in on the ground floor of a company that is known as one of the most respected entities in the automotive world, read the additional job details, descriptions and requirements below.
Act as liaison between vendor partners on inventory syndication
Act as lead on inventory trouble tickets from dealership clients.
Modify client websites in a timely manner.
Implement and deliver webpage requests as well as eBlast submissions.
Responsible for vehicle inventory accuracy and presentation.
Communicate with dealership representatives about website changes.
Assist other interactive specialists when needed.
Daily monitoring of all client websites as assigned.
Review and ensure all eBlasts are without errors, omissions, and compliance issues.
Maintain overall workflow between all departments to ensure that deliverables are always met on or ahead of schedule.
SEO/SEM projects as assigned by manager.
Represent the company as a highly visible customer service representative, both internally and externally.
Perform other duties and projects as assigned or responsibilities dictate.
Education And/Or Experience:
Bachelor's Degree Preferred
Previous experience in web design and programming
vAuto, ADP and/or Dealer.com Inventory Management systems a plus
Skills/Knowledge And Ability:
Proficiency with the following web production tools/techniques:
Basic Java Script
Basic action scripting, click tags, etc.
Image Ready for web optimization
Basic/Intermediate HTML skills
Intermediate knowledge of spreadsheets, databases and Microsoft Office products.
Fast paced work environment
Career growth opportunities with management potential
Medical and dental coverage available after 2 month period
401(k) after 6 month period
Berkshire Hathaway Automotive