Digital Marketing Specialist (Ppc & Seo)

Junction Creative Solutions (Junction) is a strategic agency located in Marietta, GA. We are committed to creating high impact solutions for SMBs and Fortune 500 companies.

Our hybrid approach combines the intellectual capital of a business consulting firm with the creative executive of an advertising agency. This is a full-time on-site role for a Digital Marketing Manager located in Marietta, GA. Qualifications · Desired Education : Bachelor’s Degree in the following fields Marketing, Journalism, Communications, Information Systems, Business, Statistics, or other related field · 3-4 Years in a related role · Experience with SEO/Technical SEO/Local SEO · Experience with Google Ads & Ad Management · Knowledge and experience with social media ad management · Knowledge and competency with Google Analytics · Ability to communicate effective with team members and clients · Excellent organizational skills and attention to detail · Effective at time management in a fast-paced environment Responsibilities · Collaborate with the Junction team and clients ensuring that all work is being completed as outlined in the client agreement · Manage all aspects of SEO and PPC campaigns for clients across industry · Execute On Page SEO optimization for client website projects · Perform keyword research for both SEO and PPC campaigns · Analyze competitors’ websites, current online marketing initiatives, and overall goals · Create and manage effective paid search ad campaigns · Manage significant paid search budgets on top tier search engines (Google & Bing) · Prepare monthly campaign reports (PPC and SEO) · Optimize web content for keywords related to customer products and services · Analyze and Correct technical issues on the backend of websites · Perform A/B, website usability, and website conversion rate testing with a focus on Conversion Rate Optimization (CRO) · Report to the Director, Digital Marketing