Sorry, this job is no longer accepting applications. See below for more jobs that match what you’re looking for!

Digital Marketing Principal

Expired Job

Via New York , NY 10001

Posted 3 weeks ago

As a Digital Marketing Principal, youll develop and implement digital media strategies for efficient acquisition of new drivers while building an unforgettable image of the
Via brand.Responsibilities:

  • Develop and implement paid social brand strategies and campaigns to build brand/company awareness across North America and Europe
  • Oversee day-to-day management of digital media campaigns
  • Use a data-driven approach to identify, execute, and optimize digital media marketing campaigns (paid search and paid social) for efficiency and scalability
  • Leverage data to gain a better understanding of drivers usage behaviors
  • Implement and analyze A/B or Multi-Variable Tests to provide in-depth insights to the driver acquisition team on the test data and understanding of key market drivers
  • Be a critical part of the driver acquisition team. Participate in strategy meetings, product meetings, and data prioritization meetings
  • Identify new channels to test and lead experimentation and exploration
  • Develop relevant dashboards to provide insights into performance relative to KPIs, projections, and historical performance


  • Analytical and rigorous, with a thorough understanding of key acquisition metrics and statistics
  • Creative, independent, enterprising, and a self-starter who is comfortable taking on a high level of responsibility
  • Extraordinary communicator with demonstrated writing and editing skills
  • Experience with multiple ad platforms (Facebook, Twitter, Google AdWords), SEO, content marketing, mobile marketing platforms, and mobile analytics is preferred
  • Proficiency with analytic and database tools common within a marketing organization (e.g., Tableau, Google Analytics, etc.)

Via offers highly competitive compensation packages and benefits, including equity, health insurance, a flexible vacation policy, and relocation assistance.

Via is an equal opportunity employer.

See if you are a match!

See how well your resume matches up to this job - upload your resume now.

Find your dream job anywhere
with the LiveCareer app.
Download the
LiveCareer app and find
your dream job anywhere

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Digital Marketing Intern To FullTime


Posted Today

VIEW JOBS 11/21/2018 12:00:00 AM 2019-02-19T00:00 <p>Are you looking to join an entrepreneurial technology and digital marketing company and build a career? Do you want to be part of groundbreaking thinking and visionary goals from day one? Are you passionate about developing a career growing businesses with data driven technology and marketing strategies?</p><p>If the answer to the above questions is yes and you are looking to develop a career with growth opportunity, recognition and reward for the achievement of business results, then we’d like to talk with you at Endai.</p><p>We are Business Builders, Data Athletes and Proven Marketers..</p><p><strong>Requirements</strong></p><ul> <li>Has a passion and natural curiosity for learning</li> <li>Loves problem solving; proactively identifies issues and develops creative solutions</li> <li>Applies strong analytical, critical thinking, and communication skills</li> <li>Works effectively independently, but has an interest in providing leadership through subject matter expertise</li> <li>Proactively identifies issues and escalates when appropriate</li> <li>Leads and contributes to improvements in processes (technical or business)</li> <li>Has a natural inclination, and passion to grow by making things better for Clients and Endai</li> <li>Learns from mistakes, takes action to apply the learnings and provides peer and team wide feedback for those in immediate area of focus</li> </ul><p><br></p><p><strong>Qualifications</strong></p><ul> <li>Recent college graduates or students from an accredited full or part-time college degree program having completed at least 60 credits.</li> <li>Accepting applications from January, 2019 graduates</li> <li>computer science, math, economics, and business majors.</li> </ul><p><strong>Benefits</strong></p><ul> <li>This is a paid marketing internship for a minimum of 35 hours per week at our headquarters in Manhattan, NY.</li> <li>Learn the basics of web analytics and the use of tools for analyzing online data</li> <li>Use data mining techniques to provide critical insight into online browsing and shopping behavior</li> <li>Master paid and organic search analytics and optimizations to drive efficient high quality traffic and ultimately sales</li> <li>Work alongside our product development team to test and refine our customer intelligence and email platforms</li> <li>Execute digital marketing strategies with the Endai Client Services team</li> </ul><p>If this company profile and job description is a good match with your skills and aspirations,and you are looking for a job environment that is flexible, constantly changing and provides a huge growth opportunity, let’s talk!</p> Endai New York NY

Digital Marketing Principal

Expired Job