Digital Marketing Manager

OLS Hotels & Resorts Encino , CA 91316

Posted 3 months ago

DIGITAL MARKETING MANAGER

We're looking for a dynamic, creative and attentive person to join OLS Hotels & Resorts as a Digital Marketing Manager.

Do you love working in the hotel industry?

Are you self-starting, fast-moving, able to prioritize and want to make an immediate impact?

Do you have a keen eye for design, a strong understanding of SEO and a knack for writing copy that will get the attention of consumers?

If so, you might be a good fit for the Digital Marketing Manager position.

Here are your responsibilities:

  • Oversee day-to-day management of copy and images on all OLS websites and update where necessary.

  • Work with agency partners to ensure brand standards are met for ad copy, email marketing copy and display advertising.

  • Maintain content across OTAs, search engines and platforms such as TripAdvisor, Yelp, Google My Business and make corrections where needed.

  • Work with Director and agency partners to contribute feedback during production of new websites and perform quality assurance for pre- and post-launch of sites.

  • Liaise with Sales and Revenue Management to ensure brand standards are consistent across platforms.

  • Ensure all deadlines are met for Online Marketing deliverables.

  • Maintain digital asset library and provide assets to stakeholders and partners.

  • Document, track, and monitor systems problems and works with eCommerce and IT departments and vendors to ensure timely resolution. Manages day-to-day work of outside vendors.

  • Provide excellent customer service to both internal and external department customers.

  • Provide campaign reporting and analysis to stakeholders.

  • Assist with email coverage while Director is out of the office.

  • Perform other duties as requested by Director or executive team.

  • Travel as necessary.

requires:

  • 3+ years of experience in Digital Marketing, or a similar role, in a hotel environment is required.

  • Familiarity with Synxis CRS is required.

  • Must exhibit superior judgment and decision-making abilities and must be able to apply logical and creative thinking to solve complex problems.

  • Familiarity with content management systems and HTML knowledge is preferred.

  • Advanced knowledge of computer software (including Office suite) and web analytics tools is preferred. Intermediate Photoshop knowledge is preferred.

  • Must have discriminating perceptions of text/graphic presentation and ability to communicate distinctions to agency partners for revisions.

  • Must have strong understanding of visual design in digital applications and web pages.

  • Must possess excellent writing and proofreading skills.

  • Must be self-motivated, detail oriented, organized and think creatively and excel in a fast-paced, dynamic environment.

  • Must have strong problem resolution skills.

  • Must be able to work well under pressure and handle multiple projects.

  • Must have excellent time management, documentation and organizational skills to be able to multi-task and work independently and remotely.

  • Must be courteous, friendly and professional at all times.

  • Must have the ability to build collaborative relationships with internal (e.g., property associates, off-property sales channels) and external (e.g., existing and potential accounts/customers) stakeholders

You may be assigned these:

  • Perform special projects and other responsibilities as assigned.

Our expectations from you:

  • Abide by payroll policies, procedures and rules of conduct as stated in the OLS Hotels & Resorts Associate Handbook.

  • Demonstrate a working knowledge of all company safety and security procedures.

NOTE: This is a remote position, but preference will be given to candidates located on the West Coast.

No. of associates supervised: None

Travel required: As needed for hotel familiarization and to meet with colleagues.

Hours Required: Must primarily work during OLS business hours, Monday

  • Friday 8am

  • 5pm (PST), while understanding that the hotel business functions 24/7 and some weekend or holiday work may occasionally be required.

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Digital Marketing Manager

OLS Hotels & Resorts