Digital Marketing Manager - for global law firm in Washington, DC.
This position is responsible implementing strategies to establish the firm as a digital marketing leader.
Candidate will oversee development of marketing operations tools and systems that meet the big-picture needs of the Firm.
Candidate will manage digital marketing systems such as the website, micro-sites, blogs, email marketing, social media, online video, accessibility, SEO, and analytics. The Manager will establish best practices firm wide regarding digital assets, social media, and other brand and marketing systems. Duties for this position include: manage the Firms website with a focus on user experience and user interface design; Ensure proper functionality of marketing technology platforms such as public websites, blogs, social networking platforms, email marketing.
Candidate will oversee maintenance and integrations required for the website, social media initiatives, search engine optimization tools, and Google analytics; This position supervises staff, and is the point of contact for external website and digital media vendors as well as firm IT staff.
Bachelor's degree required, must have 7+ years of experience working in a similar role in a law firm or professional services firm, prior experience working in digital marketing ability to synthesize technical information and communicate easily to non-technology savvy staff, prior experience leading meetings and work groups encouraging participation and cooperation.
Salary is commensurate with experience.
Capitol Recruiters Inc.