Digital Marketing Manager

Algolia Atlanta , GA 30301

Posted 3 months ago

At Algolia, we are passionate about helping developers & product teams connect their users with what matters most in milliseconds!

We're looking for a Digital Marketing Manager to drive planning, coordination, and execution of our Digital Marketing strategy across SEM, Social Media, Re-targeting, and Display. You will manage the Digital Marketing budget, set performance targets, monitor campaign spend, and measure the performance and ROI across all channels. You will work with cross-functional teams' across Content, Design, Web, Product Marketing, Events, Sales, among others.

YOUR ROLE WILL CONSIST OF:

  • Plan, develop, launch and optimize all paid digital marketing campaigns including SEM, display advertising, paid social among others to drive inbound lead acquisition

  • Monitor, measure, analyze, and report on all digital marketing performance

  • Dedication to continuous testing and tracking of new ways to get quality leads into sales funnel

  • Work with key stakeholders and internal departments to define digital marketing strategy and deadlines to ensure goals are met

  • Identify new means of growing online acquisition to reach target buyers

  • Perform in-depth analysis and insight into key metrics, provide recommendations for improving and scaling customer acquisition efforts

  • Provide performance updates and reporting to business stakeholders

  • Manage digital budget and budget pacing

  • Own and manage digital agency relationships

  • Own creative process for landing pages and ads through creation and optimization, working with PMM and content to build messaging/imagery that resonate with prospective customers.

  • Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying

YOU MIGHT BE A FIT IF YOU HAVE:

  • 3 - 5 years experience in direct marketing with experience in B2B industry (SaaS nice to have)

  • 3 - 5 years experience in search campaign management

  • Preferably 3+ years experience in landing page SEO

  • Strong attention to detail and organization skills

  • Proven experience in quantitative & qualitative analysis to justify proposed actions

  • Data-driven mindset with focus on real-time performance optimization

  • Strong ability to collaborate across all marketing teams, web development and sales

  • Budget management experience and marketing analysis (forecasting/ reporting) skills are required

  • Experience with marketing automation, business intelligence, and CRM solutions a strong plus

WE'RE LOOKING FOR SOMEONE WHO CAN LIVE OUR VALUE:

  • GRIT - Problem-solving and perseverance capability in an ever-changing and growing environment.
  • TRUST - Willingness to trust our co-workers and to take ownership.
  • CANDOR - Ability to receive and give constructive feedback.
  • CARE - Genuine care about other team members, our clients and the decisions we make in the company.
  • HUMILITY - Aptitude for learning from others, putting ego aside.

BENEFITS:

  • Health, dental, and vision benefits for you and your family

  • Life insurance and disability benefits

  • Paid parental leave

  • Relocation support

  • 401(k) plan

  • Flexible work hours and unlimited time off

PERKS:

  • Competitive pay and equity

  • Your choice of computer, phone, keyboard, headphones, you name it.

  • Everything you need to be efficient

  • Coaching and sponsorship to participate and speak at leading industry conferences

  • Ongoing professional education opportunities through internal & external workshops, including public speaking, language learning (English/French)

  • Fun: we spend time together team building, socializing and making tools that encourage getting to know teammates across offices and continents.

  • Charitable contribution matching

  • Unique referral rewards program: refer a candidate, and we'll donate to your charity of choice

  • Corporate flats available for the first months of relocation and when you travel to different offices

  • Fully stocked kitchens

  • Team workouts

  • Meals & happy hours

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Digital Marketing Manager

Algolia