Aramark Refreshment Services, Inc. Harrisonburg , VA 22801
Posted 1 week ago
Job Description
We are seeking a dynamic Digital Content & Social Media Coordinator to join our rapidly growing team at James Madison University. (JMUDining) This person would be responsible for our social media platforms, photos, and videos. The ideal candidate would be an adventurous Photo/Video Digital marketer who will strive to elevate our brand experience on a daily basis and push the envelope of creativity with insights and ideas. We are looking for someone who is social media savvy, a confident writer and communicator, outgoing and innovative, and able capture photos and videos that help tell a story.
Job Responsibilities
projects such as social media posts, including Facebook, Instagram, YouTube, and
training videos, event marketing materials and announcements, etc
responsible for all social media platforms developing and executing innovative strategies.
Create rapid turnaround and ensure timely delivery of completed videos while meeting project deadlines
Independently shoot high-quality photos and videos that produce captivating content to drive brand awareness while engaging with the audience and capitalizing on promotions and events
Assist with writing and crafting compelling captions, headlines, and narratives that enhance digital content.
Utilize analytics to ensure content plans are data-driven, innovative, and capable of achieving measurable outcomes across various platforms, while tracking the effectiveness through measurable goals
Provide basic leadership and direction to student interns
Keep up-to-date with emerging trends and best practices in video marketing, sharing
insights and recommendations with the broader marketing team.
At Aramark, developing new skills and doing what it takes to get the job done make a positive
impact on our employees and our customers to meet our commitments, job duties may change,
or new ones may be assigned without formal notice.
Qualifications
Creative marketing professional with extensive knowledge of all major social media platforms with the ability to develop and execute innovative strategies.
Ability to share portfolio and/or samples upon request
Proven results to create engaging marketing campaigns and short-form video content
In addition to knowing how to use the usual suite of programs, like Photoshop,
Lightroom, and Premier Pro, you must also have a smartphone with a good camera
and/or a DSLR
major social media platforms
Experience using social media management tools (Hootsuite, Emplify) a plus
Multi-task and prioritize multiple projects and deadlines simultaneously
Graphic design is preferred, as we need someone who can create clickbait thumbnail
images for social media
Detail-oriented approach with the ability to work under pressure to meet deadlines
Excellent critical thinking, interpersonal, communication, and problem-solving skills
Self-starter who can work independently or collaboratively with a team of creators and
project managers
position described here
availability to work overtime during JMU's Home Football Games
pushing, pulling and/or extended walking and standing. This role may also require
uniforms and/or the usage of Personal Protective Equipment (PPE)
EDUCATION
Education
About Aramark
Our Mission
Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.
At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.
About Aramark
The people of Aramark proudly serve millions of guests every day through food, facilities, and uniform services in 19 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook, Instagram and Twitter.
Aramark Refreshment Services, Inc.