Claire's - A Career that's always in style
Digital Product Content Manager Opportunity
About the Role
The Digital Product Content Manager will play a key management and implementation role in the Claire's digital platform, ensuring all our product content is best in class and product conversion is maximized, while managing and driving a product content team in their daily and wider roles. This role is accountable for the speed and accuracy of all product content globally, developing product-to-site processes, and measuring efficacy of team. The Digital Product Content Manager must ensure that they deliver on their areas of responsibility in a timely manner, working to tight deadlines and deliver an outstanding service.
Accountable for accurate, timely publishing of all global product content, including all product copy, product reviews, categories, and site navigation on both Claire's and Icing websites.
Manage the collection, collation, and enrichment of all product data for 8000+ products globally.
Develop processes and procedures to insure that all new products are identified and ready for launch on website(s) in advance of inventory arrival.
Determine product content standards, attribution, and optimal content paradigm to ensure maximum conversion via search and browse.
Coordinate with Digital Marketing and Trade to ensure content and categorization is in line with the requirements of Marketplace channels (Amazon, eBay, etc.).
Collaborate closely with Marketing, Photography & Stock Management team in Ecommerce to ensure categories are fully represented with stock and visibility onsite.
Troubleshoot issues related to products publishing and visible on site. Serve as SME on all product to site issues.
Manage a team of product content specialists; monitor and improve their quality and quantity of work output.
Create an environment of fact-based decision making, using analytics to determine best practices.
Manage and maximize collection and use of product reviews to improve conversion and product development.
In coordination with site merchandising, drive and coordinate site experience as it relates to products, such as product sets and bundles, categorization, and product attribution for left navigation filters.
Ensure the prices / descriptions displayed on web are correct
3-5 years' experience in ecommerce product enrichment processes and best practices
Excellent management and leadership skills
Possess strong organizational skills and have the ability to multi task and prioritize workloads in a busy trading environment.
Trading mentality needs to be demonstrated to ensure all products' content is maximized
Experience and knowledge of SEO to ensure product copy meets current SEO requirements
Detail oriented; accuracy of data is key responsibility in this role
Exceptional skills in MS Excel required, strong skills in databases preferred.
Enjoy thinking outside of the box when faced with challenging situations
Have a keen interest in retail and fashion and are already familiar with online websites