Digital Content Producer

WFXR is looking for our next digital content Producer to help continue our strong momentum in delivering high-quality local news to the Roanoke-Lynchburg market and beyond. Working in tandem with our entire news team, our next producer will develop a strong understanding of the dynamics of the digital news ecosystem in our market and strive to create compelling, destination content each and every day-while also working diligently to uphold the highest standards of journalism in order to help our news operation grow our footprint and credibility with our readers and viewers.

Position Responsibilities:

• Monitor all forms of media (print, TV, digital, blogs and social) and be quick to report breaking news stories and always on the hunt for exclusive and or trending content that will grow engagement and drive loyal, local traffic

• Work in tandem with the digital team to craft compelling headlines that grow audience and engagement

• Monitor and respond to trends and opportunities in order to meet and exceed the digital goals set by our station and company

• Curate and aggregate a steady stream of interesting content that is packaged and promoted in a way that generates engagement and repeat site visitation

• Understand different ways to tell a story with an emphasis on short videos and compelling photos

• Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and create regular opportunities for cross-platform promotion

• Promote and distribute news content on social media

Skills/ Experience Requirements

• Experience in digital content and journalism

• Capable of researching, interviewing, and writing original news articles with a mastery of fundamental journalistic standards and ethics

• Clever headline writer that gets readers to click

• Strong multi-tasking abilities

• Organized, technical problem solver and quick decision maker

• Knowledge of SEO best practices and AP Style

• Work effectively as part of a team and bring excellent interpersonal and communication skills to work every day

• Ability to learn new technology and technique independently and quickly

• Must be able and willing to work a flexible schedule, including weekends and holidays when needed

• Proficiency in MS Office; HTML, CSS, Premiere and Photoshop experience a plus

To Apply: Please visit the Join the Team page at WFXRTV.com or at the Nexstar Media Group Careers at https://nexstar.wd5.myworkdayjobs.com/en-US/nexstar

EOE/Minorities/Females/Veterans/Disability