Developer, Marketo Platform

Rauxa New York , NY 10007

Posted 5 months ago

We are seeking a Freelance Marketo, Developer to join our super smart Technology Team. The Developer builds FE code for microsites, landing pages and campaigns that meets the expectations of Rauxa's clients and industry best practices and assists with delivery and deployments. They maintain the satisfaction of internal teams and our clients by providing high-quality work and exceptional customer service.

This position requires knowledge of and experience with the FE stack, the Marketo marketing automation platform, other platforms and knowledge of marketing best practices and hands on experience building and deploying microsites, landing pages and campaigns. Additionally, the Developer should have strong project management and interpersonal skills and an ability to manage multiple projects under tight deadlines.

What you'll do:

  • Build Microsites and landing pages from scratch

  • Work with creative specs to create fully functional, responsive sites and emails. Accepts creative (PSD, PDF, InDesign, JPG) files and develops HTML, including coding link tracking

  • Create reusable templates

  • Build emails utilizing templates in Marketo

  • Use Marketo syntax to update existing and/or create new templates

  • Codes HTML according to email development best practices

  • Works with Marketing Analytics Manager to set-up images and HTML in Email Service Provider tool

  • Test and troubleshoot across multiple platforms, browsers and email clients

  • Stays updated on FE best practices, the email industry trends and news

  • Assists in additional email deployment related tasks

  • Works independently on routine HTML development assignments. Receives direction and guidance on more complex assignments

  • Provides assistance on additional email deployment related tasks

  • Develops common operations which can be reused

  • Reviews source code to assure quality and precision of work

Who you are:

  • Bachelor's degree in Information Technology or related field, or equivalent training and or experience

  • Current hands on experience with an enterprise level email delivery system such as Marketo, Salesforce Marketing Cloud, Eloqua, Silverpop, Campaign Monitor etc

  • You have experience working with web analytics tools such as, Google Analytics and Omniture

  • 3 or more years of experience with marketing automation platforms

  • 1 year minimum of experience in Marketo

  • 2 or more years of experience building, scheduling, and testing microsites and email campaigns

  • You have a portfolio of work samples

  • You have relevant experience in either a client or agency database marketing program

  • You have a thorough understanding of HTML/CSS, mobile responsive design

  • You have strong knowledge of the Adobe Creative Suite and Microsoft Office

  • You have strong knowledge of best practices for email marketing, including email creative, segmentation, dynamic content, testing methodologies, deliverability, list growth, etc.

  • You pay strong attention to detail and project management skills

  • You can interface effectively with clients and internal teams

  • You have excellent interpersonal and communication skills

  • You can work independently on assigned projects

  • You can manage multiple projects under tight deadlines

  • Your familiar with email lifecycle campaigns

  • You Understand the quirks and limitations of email environments

  • You have current hands-experience in day-to-day email execution from concept stage through execution

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Developer, Marketo Platform