Demand Generation Manager

Alkira is a fast-growing cloud networking company that is transforming the way enterprise networks are deployed and managed. We are looking for a Demand Generation Manager to join our team and help us drive the growth of our business through strategic digital marketing campaigns.

Responsibilities:

• Develop and execute digital marketing campaigns to generate leads, increase brand awareness, and drive customer engagement

• Manage and optimize our website, ensuring that it is user-friendly, accessible, and optimized for search engines

• Create compelling content for our digital channels including website, social media, and email marketing campaigns that resonates with our target audience and drives engagement

• Develop and manage social media campaigns across multiple channels, including Twitter, LinkedIn and YouTube

• Manage email, Linkedin and Google Ads campaigns

• Monitor and report on key digital marketing metrics, including website traffic, conversion rates, click-through rates, and social media engagement

• Leverage and manage intent tools like Triblio and Zoominfo to curate targeted lists for marketing campaigns and BDR outreach

• Collaborate with other marketing, sales and product team members to ensure alignment across all Alkira marketing channels and campaigns

• Stay up-to-date with the latest digital marketing trends and best practices and make recommendations for new and innovative campaigns

Requirements:

• Bachelor's degree in Marketing, Communications, or a related field

• 3+ years of experience in B2B digital marketing, with a track record of developing and executing successful campaigns

• Experience with Google Analytics, Google AdWords, and reporting on digital advertising and organic digital metrics

• Proficiency in Zoominfo, Salesforce a plus

• Proficiency in WordPress, and Marketo, and other marketing automation and content management systems

• Excellent writing and communication skills, with the ability to create compelling content that engages our target audience

• Strong project management skills and ability to manage multiple campaigns simultaneously

• Experience in B2B marketing and/or technology companies is a plus

Nice to have:

• Marketo certification

• Google Analytics certification

• Triblio experience

About Alkira

Alkira was founded in 2018 by Amir and Atif Khan, the visionary computer networking team that created the multi-billion-dollar SD-WAN market with the founding of Viptela. Now, we have reinvented networking for the cloud era by delivering Cloud Area Networking, the first global unified network infrastructure with on-demand hybrid and multi-cloud connectivity, integrated network and security services, end-to-end visibility, controls and governance, all delivered as-a-service.

Join us on the multi-cloud networking journey. Click here to know more about how Alkira, Inc is reinventing networking! Also, check out other career opportunities at our careers site.

What we offer:

• Based on California pay transparency law the salary range for this position is $90,000 -$150,000 USD. Your actual base salary and level will be determined on a case by case basis and may vary based on the following considerations: job-related knowledge, skills, experience, education and location. Base salary is just one part of your total rewards package at Alkira.

• This is a great opportunity to be part of the multi-cloud networking industry

• Generous Healthcare Benefits package of medical, dental, and vision for employees and their dependents, including 100% employer-paid medical coverage for employees and 95% for dependents

• Flexible Time Off to encourage work/ life balance of employees, including vacation, sick days and parental leave

• Education Budget for professional development, such as online courses, books and certifications

• Remote Friendly - Employees work 100% Remote or Hybrid