Position Purpose: The Database Marketing Specialist primarily supports the Database Marketing and Communications Manager in the execution and development of email, text, and direct mail campaigns Database Marketing Specialist creates content and manages the implementation of email, text, phone calls and/or direct mail campaigns to support various business stakeholders.
The position also supports the Digital Communications Specialist and other team members in the Communications department in posting and development of campaign related content to the company website. The position works with other departments, including Member Services, Provider Relations, Marketing and/or brokers.
Manage and create new and ongoing database marketing projects and manage database lists.
Works on complex database marketing projects and analytics.
Must have the ability to thrive in a rapidly changing environment and meet short turnarounds and deadlines. Education/Experience:
Bachelors Degree in Communications or Business preferred. 3-5 years of communications experience. Excellent oral and written communication skills, with highest attention to detail and organization. Familiarity comprehensive communications campaigns, including email, phone calls and/or SMS.
Familiarity with data management and analysis. Direct mail experience required. Salesforce Marketing Cloud experience a plus
Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.