Data Scientist - Marketing Analytics

Data Scientist

• Marketing Analytics

• Hybrid (Marketing & Communications)

50 Amica Way, Lincoln, RI 02865

Your future is our business.

Our office in Lincoln, RI is seeking a Data Scientist

• Marketing Analytics for our Marketing & Communications team.

This position is hybrid and requires onsite days at our Lincoln, RI campus.

This role does not currently offer employment visa sponsorship.

This position involves delivering analytical solutions that will influence brand and acquisition marketing spend including direct mail and internet advertising. This position requires strong analytical and statistical experience as well as outstanding communication skills, both verbal and written, with the ability to clearly summarize and present insights.

Responsibilities:

• Consult and partner with internal stakeholders to develop analytic agenda to optimize direct marketing spend for customer acquisition.

• Manage innovations in analytical/statistical methods and applications of analytics/statistics to develop best-in-class solutions to business problems.

• Manage execution of analytics projects and deliverables including developing project plans and reviewing results.

• Design, develop, deploy, and maintain state of the art predictive analytic approaches to optimize end-to-end acquisition economics (including response, conversion, premium, risk and lifetime value models).

• Design and deliver key marketing metrics and results to track business performance and identify areas of opportunities and risks.

• Utilize deep understanding of media program results and strong communication skills to influence decision making and spend optimization decisions.

• Build partnerships with other leaders in marketing and across data analytics organizations to share knowledge and insights, align on best practices, and drive improvements.

• Manage the test and learn process for marketing activities across all marketing channels. Apply methodologies such as Design of Experiments (DOE) to determine cause and effect relationships between marketing actions and business outcomes to optimize marketing spend.

Requirements:

• 5+ years data analytics experience within the Financial Services sector, particularly consumer P&C insurance business

• Direct Marketing subject matter expertise.

• Analytical and problems-solving skills including the ability to develop solutions to direct marketing business problems using advanced statistical techniques.

• Experience developing and deploying predictive models in direct marketing environment, including the use of machine learning techniques and algorithms.

• Experience developing Media Mix Model and/or Multi-Touch Attribution Model

• Advanced knowledge and experience in Python including Python Data Science Stack (Pandas, Scikit-Learn, NumPy).

• Experience with design and analysis of experiments (A/B tests, Design of Experiments).

• Experience with AWS or similar cloud environments.

• Experience exploring and manipulating large amounts of structured and unstructured data using SQL.

• Excellent written and oral communication skills and ability to present technical results to non-technical audiences.

• Ability to work in a matrixed environment with excellent interpersonal and influencing skills.

• Strong project management skills, capable of managing project timelines and deliverables autonomously.

• Master's or Ph.D. in Statistics, Applied Mathematics, Quantitative Economics, Actuarial Science, Data Science, Computer Science, or a similar analytical field, or progress towards a relevant professional designation.

Perks and Benefits:

• Paid vacation, holidays and sick days

• Competitive salaries and exceptional benefits

• Generous leave programs, including paid parental bonding leave

• Medical, dental, vision coverage, short- and long-term disability, and life insurance

• Student Loan Repayment and Tuition Reimbursement programs

• Fitness and wellness reimbursement

• Generous retirement benefits

• Employee community involvement

• Strong relationships, lifelong friendships

• Opportunities for advancement in a successful and growing company

About Amica

Amica Mutual Insurance Company is America's oldest mutual insurer of automobiles. A direct national writer, Amica also offers home, marine and umbrella insurance. Amica Life Insurance Company, a wholly owned subsidiary, provides life insurance and retirement solutions. Amica was founded on the principles of creating peace of mind and building enduring relationships for and with our exceptionally loyal policyholders, a mission that thousands of employees in offices nationwide share and support.

Equal Opportunity Policy: All qualified applicants who are authorized to work in the United States will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, family status, ethnicity, age, national origin, ancestry, physical and/or mental disability, mental condition, military status, genetic information or any other class protected by law. The Age Discrimination in Employment Act prohibits discrimination on the basis of age with respect to individuals who are 40 years of age or older. Employees are subject to the provisions of the Workers' Compensation Act.

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