The Data Analyst, Marketing Segmentation will be part of the Marketing Operation team focusing on the structure and creation of our omni-channel segmentation. This position will work closely with Marketing, IT and other business functions to leverage data to develop the omni-channel segmentation and ICP. The optimal candidate has a laser focus on how to deliver the most relevant experience to the customer across every channel through data and best practices.
Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you'll need for success at Logitech. In this role you will:
Help analyze and solidify ICP / Segmentation using our SFDC and Marketo data, using statistics to quantify the profiles
Help map out the purchase for each segment
For consideration, you must bring the following minimum skills and behaviors to our team:
B2B segmentation experience
Program experience with master data management strategy and execution
Program experience leveraging marketing and sales data models and technologies
In addition, preferable skills and behaviors include:
Master's Degree in Data Science or Statistics
3-5 years of digital marketing or data experience
3-5 years of experience with statistical and visualization software including JMP, Python, R, SAS and/or Tableau
Logitech is the sweet spot for people who are passionate about products, making a mark, and having fun doing it. As a company, we're small and flexible enough for every person to take initiative and make things happen. But we're big enough in our portfolio, and reach, for those actions to have a global impact. That's a pretty sweet spot to be in and we're always striving to keep it that way.
"All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability."
If you require an accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at 510-713- 4866 for assistance.