Prisma Health Greenville , SC 29617
Posted 2 weeks ago
Inspire health. Serve with compassion. Be the difference.
Job Summary
The CRM & Email Marketing Specialist plays a critical digital marketing operational and analytical role, leveraging expertise in customer data and marketing automation strategy to continually drive sales and marketing transformation for the entire Prisma Health System. They will be responsible for the management and execution of loyalty email and SMS campaigns on the Salesforce Marketing Cloud platform. The ideal candidate demonstrates understanding of email strategy and possesses the technical skills needed to work effectively with customer data, build customer journeys and maintain data hygiene within marketing data platforms. The role will require a mix of technical, strategic and project management skills, and ability to execute and assess the performance of campaigns. Must be able to design and implement email campaigns for enhanced user experience.
Accountabilities
Supervisory/Management Responsibilities
This is a non-management job that will report to a supervisor, manager, director or executive
Minimum Requirements
Knowledge, Skills or Abilities
CRM Platform
Email sending platform such as Salesforce Marketing Cloud
Experience with analytics technologies, platforms and solutions across marketing, business and media spectrums. Working knowledge of multiple platform types
HTML and SQL - Preferred
Microsoft Excel
Work Shift
Day (United States of America)
Location
Prisma Health Corporate Office
Facility
1001 Corporate Services
Department
10019010 Marketing
Share your talent with us! Our vision is simple: to transform healthcare for the benefits of the communities we serve. The transformation of healthcare requires talented individuals in every role here at Prisma Health.
Prisma Health