Creative Manager

Position Summary:

The primary responsibility of the Creative Manager is to manage the execution of creative assets in line with business priorities and brand guidelines. This work will require cross-functional planning and collaboration, management of external agencies and development of processes and tools to streamline workflows. The Creative Manager is expected to embody and actively contribute to a positive and engaging company culture.

Principal Accountabilities:

Retail Product Packaging

Ensure that consumer-facing primary retail product packaging is clear and distinctive on shelf and connects to the primary jobs for which they are purchased. Employ a navigation system that is intuitive and provides visual impact.

Consider secondary packaging (outer cases, club multi-packs and display units) working as part of the consumer interface and applying to the navigation and purchase decisions. Maintain compliance for all mandatories on pack. Make preparations for and execute new product packaging consistent with internal cross-functional and launch timelines to enable achievement of innovation goals including product visual support materials for field sales as required.

Branding Guidelines

Manage and ensure general compliance with branding guidelines including logos, colors, registration marks, fonts and key visuals in primary marketing activation efforts. Work closely with marketing team on key projects in this regard with repetition leading to adherence and self-sufficiency.

Process and Workflow

Implement and instill increased discipline and structure behind creative workstreams to better enable decision-making, scalability, transparency, consistency, and accountability. Seek process and methodology improvements in all phases of the work including planning, reviewing, and executing. Ensure connection points with outside agencies supporting the work.

Alignment with Core Values of the Company

• Respect & Value Our People

• Stay in Front of Change While Reducing Costs

• Delight our Customers

• Food Quality & Safety

Education and/or Experience:

• This position requires a bachelor's degree from an accredited college or university in a design, communications or business-related field. Experience in graphic design, creative principles and/or brand building are required. Application of branding elements in multi-channel marketing activations with demonstrated ability with the demonstrated ability to establish and apply consistent use of the Idahoan brand.

Computer Skills:

• Microsoft Office. Advanced levels skills using Photoshop, Illustrator, WordPress, and Adobe Creative Suite/Adobe Creative Cloud. Intermediate level skill set working with HTML and CSS.

Physical Demands:

• The position is located in a corporate business office environment with moderate noise levels and requires sitting at a desk for extended periods and walking from point to point. The Individual must be capable of carrying up to 50 lbs while traveling.