Creative Director

At Meta Reality Labs, we build tools that help people feel connected anytime, anywhere. We're on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies, whether on the go with wearables and augmented reality, in the home or at work, or fully immersed in alternate virtual reality worlds.

Meta Reality Labs is looking for a Creative Director to create groundbreaking, culture-defining work across all advertising and marketing touch points. This role will partner with marketers, producers and researchers to develop creative on behalf of Reality Labs brands, ensuring a consistent visual language and identity through all touch points. Our ideal candidate will be a highly strategic thinker with a proven track record for leading efforts to execute across film, experiential marketing, social media, web, out-of-home, and events.

The ability to thrive in a fast-paced, iterative, unstructured environment is critical. This person must be comfortable guiding teams, agencies and/or production partners and be willing to roll up their sleeves to do the work when necessary.

Creative Director Responsibilities

• Oversee the strategy and creative direction of consumer facing Meta Quest

Further develop the Meta Quest brand

Manage development of creative executions across all channels that strongly resonate with the local market while maintaining consistency for the brand

Partner with creative agencies as well as roll up sleeves to develop original breakthrough ideas for a variety of marketing touch-points

Partner closely with cross-functional teams across all workstreams to influence and align on business efforts. Cross-functional teams include: Marketing, comms planning, organic social and influencer, media

Minimum Qualifications

• 10+ years of experience as a Creative Director, building global consumer brands

People management experience coaching and developing team members

Experience developing and managing consumer marketing programs in an integrated marketing environment

Experience working with data & insights

Creative Direction experience across the full palette of creative expression: TV, digital, experiential, and ideas that drive earned media

Communication and presentation skills to build relationships with internal leadership and manage their expectations

Experience in art direction and design - pushing craft, exploring new ways of creating visuals and making beautiful things come to life

Preferred Qualifications

• Experience working on and interest in gaming and music projects

Experience pursuing emerging technologies

Future-first mindset, and experience creating in new platforms. This may include, but is not limited to: augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, or avatars

Experience creating work on behalf of technology clients

Locations

About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect.

Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com.

$174,000/year to $246,000/year + bonus + equity + benefits

Individual pay is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base salary only, and do not include bonus, equity or sales incentives, if applicable.

In addition to base salary, Meta offers benefits. Learn more about benefits at Meta.