Creative Director

About Us:

At Botrista, we are transforming beverage culture with intuitive drink-making technology guided by Nature herself. By allowing restaurants to easily expand menus without added complexity, we’re driving incremental growth with the push of a button.

Awarded as one of the Best California Startups in 2023, our beverage solution has created a new industry category, universally applicable to any cuisine, demographic, and business. Our machines are being rapidly deployed around the country for customers to experience & enjoy.

We deliver a world of flavors at your fingertips by sourcing top-tier ingredients from around the globe. Thanks to valuable data collected through our integrated CloudBar system, we easily guide our partners through their drink menu innovation.

Each drink is crafted by nature, and perfected by innovation - we’d love to have you be a part of it.

Position Summary:

As a Creative Director at our fast-paced startup, you will play a pivotal role in leading our creative team to deliver world-class design solutions. You'll work closely with cross-functional teams to develop and execute creative strategies that resonate with our target audience. This role requires a highly adaptable individual who is passionate about the food industry, willing to roll up their sleeves, and dedicated to fostering the growth of our design team.

Requirements

• Lead and inspire a team of designers, providing mentorship, guidance, and constructive feedback to help them grow and excel in their roles.
• Collaborate with internal teams as well as clients to develop innovative creative concepts that elevate our brand and drive business growth.
• Oversee the creation of B2B and B2B2C content, including sales collateral, promotional materials, and digital assets, ensuring all deliverables meet the highest standards of quality and creativity.
• Drive innovation by continuously exploring emerging creative trends, fostering a culture that welcomes and integrates feedback, and championing genuine collaboration throughout the creative process.
• Manage external creative agencies and freelancers, ensuring high-quality deliverables on time and within budget.
• Spearhead the development and execution of the branding strategy, driving our brand to attain top-tier recognition globally and ensuring alignment with our company's vision and values.
• Develop and maintain comprehensive brand guidelines to uphold consistency across all communication channels, ensuring a cohesive and impactful brand presence.
• Cultivate a collaborative and inclusive team culture, where creativity thrives, and team members feel empowered to contribute their best work.
• Deliver impeccable brand presence at events, trade shows, conferences, sales enablements, leave behinds and other physical or digital experiences.
• Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously in a fast-paced environment.
• A strategic thinker with a collaborative mindset and a passion for driving results.

Qualifications:

• Bachelor's degree in design or a related field; Master's degree preferred.
• Minimum of 8 years of experience in a creative leadership role, with a strong preference for candidates who have excelled in the food and beverage or hospitality industry.
• Demonstrated success in elevating brands to top-tier status on a global scale, showcasing a proven ability to strategically position and differentiate brands within competitive markets.
• Proven track record of developing innovative and impactful creative campaigns that significantly enhance brand awareness and drive high levels of consumer engagement.
• Comprehensive understanding of B2B and B2B2C marketing strategies, coupled with extensive experience across both digital and traditional channels.
• Exceptional leadership, communication, and interpersonal skills, exemplifying the ability to inspire and motivate teams to achieve exceptional results.

About Botrista:

Botrista provides beverage platform to foodservice operators by leveraging easy-to-use equipment (the BotristaPro) alongside a line of pre-packaged ingredients (BiBs) to deliver a variety of craft beverages, including infused teas & lattes, flavored lemonades, iced coffees and more! Botrista enables brands to add a mini-tea shop to their menu without the operational complexities. Operators can now offer high margin items without the investment in a full bar. Our system takes up just 5-sq ft and enables customizable drink recipes at the touch of a button. We automate the portioning, dispensing and mixing process to deliver a fresh and consistently blended product in under 20 seconds. www.botrista.com

Benefits

• Fully company-paid Medical and 99% company-paid Dental and Vision Insurance
• 3 weeks Paid Time Off, 5 sick days, 14 holidays, Wellness Benefits, Cell Phone and Internet reimbursement, 401K
• Beautiful new SF office with outdoor rooftop workspace
• Free beverages with our Bot, snacks, and Wednesday lunches