The Creative Consultant serves as the liaison between the customer, Account Executives, Client Success Managers and GIADC, in developing high-quality results-driven creative solutions for all Gannett advertising platforms, insuring a consistent look and message. Generates clear layouts, providing style examples and assembles needed materials and uploads materials to the GIADC in a timely manner following proper workflow procedures. Tracks success of speculative ads created.
Works directly with Sales, GIADC, and Production departments to insure all products across all platforms are fulfilled within the timeline required.
Works as the liaison between the customer, Client Success Managers, Account Executives and GIADC, in developing high-quality results-driven creative solutions for all Gannett advertising platforms. Insuring a consistent look and message across all platforms. Communicates with customers on all matters of the ad production, including but not limited to deadlines, material needs, ad copy, proofs and corrections
Generates clear layouts, provides style examples and assembles needed materials and uploads materials to the GIADC in a timely manner following proper workflow procedures
Monitor GIADC status cues for materials submitted. Review design quality and provide feed back during and after the work has been completed to satisfaction
Monitor print and digital ad orders for deadline and materials compliance. Providing notification on a daily basis of at risk ads due to missing orders, creative and approvals. Work with Central AdOps to insure all jobs are completed and routed to correct platform for publication
Other duties as assigned
Accuracy; detail oriented; multi-tasking; customer service skills; problem solving, organizational, written and verbal skills; strong understanding of the creative development process and ability to provide clear written direction a must
Ability to give and follow instructions; superior judgment and ability to make good decisions with regard to workflow as well as dealing customers and co-workers; must be able to collaborate to produce top quality work and have a zero tolerance for defects
Experienced in advertising sales and production workflows and fulfillment
Ability to solve problems quickly and effectively
Understands the dynamic of implementing multiple platform advertising campaigns
Basic functionality knowledge and ability of MS Word and Excel
Basic Adobe Creative Suite knowledge a plus
College degree preferred
3-5 years work experience in a team environment
Previous print and/or digital media experience a plus
Background in prepress and production a plus
Job Family Advertising
Job Function Marketing Solutions
Pay Type Hourly
Des Moines, IA, USA
Springfield, MO, USA
Gannett Co. Inc.