Copywriter

Overview

Company Profile

StoneX is an institutional-grade financial services network that connects companies, organizations, and investors to the global markets ecosystem through a unique blend of digital platforms, end-to-end clearing and execution services, high-touch service, and deep expertise.

We provide access to 36 derivatives exchanges, 140 foreign exchange markets, nearly every global securities marketplace, and a number of bilateral liquidity venues. We deliver this access with support throughout the entire lifecycle of a trade - from consulting and "boots-on-the-ground" intelligence to best execution, to post-trade clearing, custody, and settlement. In these ways, StoneX enables clients to use the global markets ecosystem to achieve their business goals through one trusted partner.

StoneX currently serves more than 54,000 commercial, institutional, and payments clients, and 400,000 self-directed clients across 180 countries. Our clients use our institutional-grade digital platforms, our high-touch service, and our market intelligence to pursue trading opportunities, make investments efficiently, manage their market risks, and improve their business performance. Our relentless focus on helping them accomplish these objectives has enabled us to build deeply valued, long-term relationships based on guidance, integrity, transparency, and trust.

Responsibilities

Job Purpose

As the Copywriter for our LATAM region, you will work closely with the marketing and creative teams for the same regions to bring our retail brand to life across all customer touchpoints. You will play a key role with the rest of the creative team in developing engaging, high-quality digital campaigns that help to maximize revenues, increase retention and strengthen our brand in the marketplace.

General Duties

• Creating SEO-friendly long-form articles

• Copywriting for both digital and offline marketing initiatives, including email campaigns, banner advertisements, site content, print and web-branded materials, and infographics.

• Supporting CRM initiatives with persuasive copy that motivates recipients to act.

• Providing customized messaging strategies and copy based on defined customer segments, shared knowledge of user behavior, and best practice standards.

• Collaborating with creative team members, product managers, and business owners to determine concepts and copy direction of branding and marketing initiatives.

• Collaborating with creative team leaders to facilitate the continued evolution of the brand voice and messaging across all media formats.

• Manage related design and development requests; help to proofread/test content prior to deployment/distribution.

• Manage client communication approval processes to ensure communication meets business and compliance/legal objectives.

Qualifications

Knowledge and Experience

• Written Spanish and Portuguese required - preferably native speaker

• At least five years of copywriting experience

• At least two years experience writing in the financial industry

• Global SEO experience is desirable.

Qualification and Skills

• Educated to degree level or equivalent

• Solid technical content and copy creation experience within digitally-led marketing organization in the financial, investment, trading, or spread-betting vertical.

• Ability to translate a wide range and large volume of complex information into simple, accurate, clear, consistent, and compelling messages for prospects, clients, and colleagues at all levels.

• Ability to work to tight deadlines and to prioritize effectively

• Ability to develop effective long-term working relationships both within the department & across departments and at all levels within the organization

• Excellent attention to detail and proofreading

• Excellent communication skills (written and verbal)