The Copywriter is responsible for providing copy for all marketing materials including but not limited to Direct Mail, Email, Radio and TV scripts, outdoor and social.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Create copy for all marketing materials in various media
Maintain consistency of message across all media channels
Nurture "a voice" for each segment: Western, Work, Fashion
Maintain consistency within the "voice," for each segment and Boot Barn as a parent brand
Copy-editing and proof-read all copy
Any other duties as assigned
Demonstrates high degree of professionalism in communication, attitude and teamwork with customers, peers and management
Demonstrates high level of quality work, attendance and appearance
Adheres to all Company Policies & Procedures and Safety Regulations
Adheres to local, state and federal laws
Performs any other duties that may be assigned by manager
Understands and complies with all company rules and regulations
This position does not have supervisory responsibilities.
Bachelor's degree or equivalent experience preferred
1-2 years work experience, preferred
Must be extremely well organized and be a strong problem solver
Self-motivated with good initiative
Experience meeting multiple deadlines
PHYSICAL DEMANDS: In general, the following physical demands are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to allow differently-abled individuals to perform the essential functions of the job.
Standing, walking and squatting less than fifty percent of the work shift
Ability to read, count and write to accurately complete all documentation and reports
Must be able to see, hear and speak in order to communicate with employees and other customers
Specific vision abilities include close vision, distance vision, peripheral vision, depth perception and ability to adjust focus
Manual dexterity required using hands to finger; handle, feel and type; reach with hands and arms
(Check the box that applies by double clicking on the box.)
Sedentary: Limited activity, no lifting, limited walking
Moderate: Mostly standing, walking, bending, frequent lifting
Light: Office work, some lifting, bending, stooping or kneeling, walking
Arduous: Heavy lifting, bending, crawling, climbing
WORK ENVIRONMENT: In general, the following conditions of the work environment are representative of those that an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to allow differently-abled individuals to perform the essential functions of the job within the environment.
The work space is clean, orderly, properly lighted and ventilated with the proper safety compliance
Noise levels are considered moderate
Boot Barn, Inc. reserves the right to make exceptions to, modify or eliminate this document or its content. This document supersedes all previous policies, procedures or guidelines pertaining to this subject.