Copywriter

Away is a global lifestyle brand with a mission to transform travel through products and content that inspire people to get away more. In support of our mission, we are seeking a Copywriter to join our Creative team. The ideal candidate is someone who understands how to both delight and inform our customers-masterfully balancing the art and science of copywriting across a variety of channels, such as social media, email, e-commerce, retail and above-the-line opportunities.

We believe in being intentional about our approach to modern work. Our hybrid model drives our commitment to fostering an environment that empowers, enables and supports our workforce to do their best work with in-person moments that matter. The Copywriter role reports to the Vice President of Creative and will require a weekly in-office presence on Tuesdays and Thursdays.

As a company that values diversity, equity, and inclusion, Away seeks individuals of all backgrounds and experiences to apply for this opportunity. We're creating an environment where everyone can thrive. Our customers are global and diverse, so we're building a team that is too. Through initiatives like our Employee Resource Groups, anti-racism training, and bias prevention initiatives, we're building the cultural foundation that gives people the emotional and physical space to bring their authentic selves to work.

What you'll do as the Copywriter:

• Leverage brand and customer insights to develop project-based concepts and copy that can successfully stretch across multiple channels

• Own and evolve our brand tone and terminology, and understand how to apply it across a variety of messaging needs-from brand engagement to conversion

• Support our growing product assortment through naming and messaging that clearly articulates our design intention and value propositions

• Maintain a strong pulse on our customer journeys, and understand how to leverage copy to optimize each and every customer touchpoint to deliver on business goals

• Stay abreast of channel best practices to ensure copy delivers on channel needs

• Work closely with other members of the creative team, as well as internal and external partners, to ensure cohesive end-to-end execution of creative

• Partner with a variety of cross-functional stakeholders to understand their needs and respond to feedback effectively

• Maintain a constant pulse on the latest cultural, industry, and competitive trends and successfully translate those insights to your work, helping to cement Away is the leader in our category

• Champion the Away brand in every detail and uphold our brand standards across all deliverables

Who you are:

• Minimum 5 years of professional experience in a creative brand or agency setting, with a focus on copywriting

• Your portfolio showcases a wide array of integrated experience with both above-the-line and below-the-line initiatives

• Skilled at translating complex information into clear, digestible, and delightful copy for the customer

• Understanding of SEO and paid marketing best practices, and the ability to balance technical needs with writing on-brand copy

• Adept at understanding performance learnings and translating those into actionable creative insights

• Ability to effectively partner with various key stakeholders and manage multiple projects at once without compromising on standards or attention to detail

• Ability to synthesize briefs, conceptualize, and execute against channel-specific deliverables for 360 campaigns and channel-specific needs

• Team player with a "no task is too small" attitude

• Enjoys working in a fast-paced and ever-changing and agile environment where creativity is encouraged at every juncture

• Passionate about transforming travel (but that's a given!)

Compensation Package:

Our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards program that also includes benefits, bonus, equity and various social and professional investment opportunities at Away. Pay decisions are based on a number of factors, including scope and qualifications for the role, experience level, skillset, and balancing internal equity relative to other Away employees. We expect the majority of the candidates who are offered roles at Away to fall healthily within the range based on these factors.

• Salary Range: $90,000.00 - $100,000.00 annually

• This role is eligible to participate in Away's Annual Company Performance Bonus Plan, the terms of which are determined on an annual basis at the discretion of the company

• Equity Grant: commensurate with level determined at the discretion of the company

• Benefits Overview:

• Medical, Dental and Vision insurance

• Life and AD&D insurance

• 401(k) with a company match

• Flexible spending, health savings and commuter benefits

• Paid Time Off (vacation, personal well being, volunteer, paid holidays, floating holidays, bereavement and jury duty)

• Paid Parental Leave, Short & Long-term disability

• Product stipends and recognition awards

About Away:

Away is a global lifestyle brand with a mission to transform travel through products and content that inspire people to get away more. The company launched in 2016 with one perfectly designed carry-on and has since expanded to offer an array of luggage and travel essentials built for the modern traveler. Headquartered in New York City, with teams in London and Toronto, Away currently ships products to three countries around the world. Away has been named one of Fast Company's "World's Most Innovative Companies", has been recognized on TIME's list of "Best Inventions", and Inc's Best Led Companies. To learn more, visit awaytravel.com.

You'll love working at Away because:

• We travel. We encourage you to take time to recharge outside of the office. You'll have generous PTO to explore new places and access to Away products to ensure your travels are seamless.

• We're not just employees. We're people. We deeply value the talent our team brings to the table, and believe that fair and equitable total rewards packages are part of our commitment to everyone who works here. We offer insurance coverage (health, vision, and dental), tax savings plans for retirement, dependent care, commuter benefits, generous and inclusive parental leave, and a stocked kitchen.

• We'll invest in your career. Our company's growing quickly, and we'll give you the opportunity to do the same. You'll have access to a number of professional development opportunities, as well as access to one-on-one professional coaching services, so we can support you as the company's needs evolve.

• We're creating an environment where everyone can thrive. Our customers are global and diverse, so we're building a team that is, too. Through people-focused initiatives like our Employee Resource Groups, monthly cultural programming, our hybrid approach to ways of working, and our newly designed HQ that centers intentionality & collaboration, we're building the cultural foundation that gives people the emotional and physical space to bring their best selves to work.

• And so much more…! You can bring your dog to work. We organize ways to give back to our local communities.

EEOC Statement:

Away is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.

Away is committed to providing reasonable accommodations for individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at talent@awaytravel.com.