Content Marketing Director Or Senior Manager

Bentley Systems, Inc. Huntsville , AL 35801

Posted 2 months ago

About Bentley Systems

Bentley Systems (Nasdaq: BSY) is the infrastructure engineering software company. We provide innovative software to advance the world's infrastructure - sustaining both the global economy and environment. Our industry-leading software solutions are used by professionals, and organizations of every size, for the design, construction, and operations of roads and bridges, rail and transit, water and wastewater, public works and utilities, buildings and campuses, mining, and industrial facilities. Our offerings include MicroStation-based applications for modeling and simulation, ProjectWise for project delivery, AssetWise for asset and network performance, Seequent's leading geoprofessional software portfolio, and the iTwin platform for infrastructure digital twins. Bentley Systems employs more than 4,500 colleagues and generates annual revenues of approximately $1 billion in 186 countries.

Location: This position can work remotely from a home office, if preferred, anywhere in the US.Position Summary:

Bentley Systems is currently looking for an individual with a strong background in marketing or communications for a Content Marketing position at either the Senior Manager or Director level to support our company's position in the AEC and Infrastructure industries. Bentley has great stories to share, and we need a passionate storyteller to support our product and industry marketing, as well as provide support to executives building C-level presentations.

As the Content Marketing SR Manager or Director (depending on your experience), you'll own the marketing and messaging strategy for the AEC industry. You'll be the expert on ways to increase awareness, build stories that resonate with industry leaders, and work with our executive team to define and create public-facing presentations. You will be a critical part of our marketing organization and will spend your days talking and writing about our offerings, as well as our customer's implementation of our products and technology.

If you have a passion for writing and creating stories that are engaging, concise, sticky, help win more business, please apply today.

Your Day-to-Day:

  • Work with VP of Product & Industry Marketing to identify, create, and deliver concise customer stories, thought leadership content, and executive-level presentations.

  • Assist with development of other assets including videos, social media content, articles, and more.

  • Work with executives to develop persuasive presentations that showcase our vision, technology, and market leadership to help win more business

  • Monitor technology trends, competitor news, industry developments, and identify opportunities for stories or thought leadership

  • Articulate clear value propositions and benefits of our software solutions across target personas and markets

What You Bring to The Team:

  • 10+ years of software marketing experience preferred

  • Bachelor's degree in Business, Marketing, Communication, or equivalent practical experience

  • Experience with HubSpot, Marketo, Salesforce, or other CRM systems

  • Experience marketing to AEC industry is a plus

  • Proven ability to create and deliver concise, effective internal and external content

  • Experience in collaborating with key stakeholders across organizations and regions

  • Strong marketing background and excels in strategy development and execution including business analysis, problem solving, executive communication, and consensus building

  • Ability to thrive in a collaborative, dynamic, and fast-paced work environment with demonstrated attention to detail and accuracy

  • Requires sitting or standing at will while performing work on a computer. The role requires communication with managers, peers, and other colleagues of the company in person (on occasion), and by utilizing Microsoft Teams chat, calling and meeting functions.

  • This role does not require travel



Equal Opportunity Employer

Bentley is an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, sex, sexual orientation, gender identity, disability, protected veteran status, religion, national origin, age, or any other protected characteristic. This commitment extends to all aspects of employment, including, but not limited to, hiring, placement, promotion, compensation, and training. EEO is the Law and EEO is the Law Supplement documents provide additional information about your rights as an applicant under the law.

Bentley Policy on EEO, Affirmative Action and Pay Transparency Non-Discrimination

Bentley participates in e-Verify / Bentley participa en e-Verify / Right to Work Notice

Request an Accommodation

As an Equal Opportunity Employer, Bentley is committed to providing reasonable accommodations to applicants with disabilities. We encourage you to request a reasonable accommodation if you are not able to fully use or access our online application system. You can make an accommodation request by calling 610-458-5000 or sending us an email at

Bentley Policy on EEO, Affirmative Action and Pay Transparency Non-Discrimination

Bentley participates in e-Verify / Bentley participa en e-Verify / Right to Work Notice

Request an Accommodation

As an Equal Opportunity Employer, Bentley is committed to providing reasonable accommodations to applicants with disabilities. We encourage you to request a reasonable accommodation if you are not able to fully use or access our online application system. You can make an accommodation request by calling 610-458-5000 or sending us an email at

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Content Marketing Director Or Senior Manager

Bentley Systems, Inc.