Content Analyst

Ektello Miami , FL 33131

Posted 2 months ago

Have you dreamed of traveling the world or working for a company that does? Ever envisioned yourself working for one of the largest travel brands in the world? 

ektello is searching for a Content Analyst to work for one of our top hospitality and tourism clients in Miami, FL. Our client is one of the top cruise line operators in the world!


Measurement, user behavior testing, and content optimization are the three pillars of this position. Evaluating traffic acquisition, user experience, and site conversions to provide strategic and tactical recommendations to improve the website’ s performance is the main objective. A problem-solver, analytical, driven individual is going to do great in this position. 

A real passion for driving results while being able to work well with others is critical to integrate well with the team. We’ re looking for someone with a solid understanding of measurement, web analytics, and user testing strategies that is ready to collaborate with cross-functional teams from content and media to UX and web development.

What you’ ll need to do
Developing measurement strategies to evaluate both existing and new content performance. 	
Performing regular reporting and ad-hoc analysis to gain insight into user behaviors. 	
Being able to monitor KPIs and create custom dashboards with the goal to tell stories and present results to upper management and other stakeholders within the organization. 	
Creating and executing content testing and user personalization plans. 	
Being able to optimize content at scale to continuously improve traffic acquisition, user experiences, and funnel conversions. 	
Proactively discover solutions and provide recommendations to improve the website’ s content creation and distribution processes. Recommendations will include design and content enhancements, CTA optimization, and product placement for merchandising success. 	
Assessing emerging tools and industry trends to build a competitive toolset with an early-adoption mindset. 
4+ years of experience in web analytics and content optimization. 	
Excellent web analytics skills and the ability to analyze complex sets of data. This requires being able to use Microsoft Excel (including pivots, formulas, and macros) and PowerPoint efficiently to digest the data and correlate multiple data points. 	
A solid understanding of keyword strategies, organic search, and other digital marketing channels. 	
Experience with website management, including working with Adobe Analytics, Google Analytics, Google Search Console, Bing Webmaster Tools, Content Management Systems, Optimizely, Google Optimize, and Adobe Target. 	
Understanding of tag management solutions (ex: Tealium and GTM) 	
Ability to collect data from multiple sources including web, product, and customer databases to create combined views. 	
Excellent project management skills as well as outstanding communication skills and the ability to effectively summarize and present results. 	
Ability to manage multiple deadlines in parallel and expectations for workload as well as managing the workflow deliverables. 	
Experience with content authoring/management, database management, JavaScript and basic HTML.


See if you are a match!

See how well your resume matches up to this job - upload your resume now.

Find your dream job anywhere
with the LiveCareer app.
Download the
LiveCareer app and find
your dream job anywhere

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Dutch Norwegian Or Danish Content Analyst Miami FL

Tech Firefly

Posted 4 days ago

VIEW JOBS 11/9/2018 12:00:00 AM 2019-02-07T00:00 <p><strong>READ CAREFULLY:</strong></p><p><strong>Tech Firefly is teaming up with an American multinational tech company that specializes in Internet services and products. This is a great opportunity for motivated candidates to use their native language working for one of the biggest companies in the world.</strong></p><p><strong>Location: </strong>First 4-week training will be conducted in Sunnyvale, CA on-site without exceptions. After training, candidates are allowed to work from other locations in the US. </p><p><br></p><p>Ann Arbor, MI<br></p><p>Austin, TX <br></p><p>Atlanta, GA<br></p><p>Boulder, CO<br></p><p>Birmingham, MI<br></p><p>Cambridge, MA<br></p><p>Chicago, IL<br></p><p>Chapel Hill, NC<br></p><p>Kirkland, WA<br></p><p>Irvine, CA<br></p><p>Los Angeles, CA<br></p><p>Miami, FL<br></p><p>New York, NY<br></p><p>Pittsburgh, PA<br></p><p>Playa Vista, CA<br></p><p>Reston, VA<br></p><p>San Diego, CA<br></p><p>Seattle, WA<br></p><p>Washington DC</p><p><br></p><p><strong>As a Content Analyst, you will be supporting the team on-site by maintaining quality and accuracy of native language content.</strong></p><ul> <li>Perform thorough examinations of all content in the foreign language</li> <li>Conduct and report internal audits and evaluations</li> <li>Ensure logical and meaningful review of Ad/URL content</li> <li>Deliver high-quality content review consistently and accurately</li> <li>Review, maintain and curate data</li> <li>Proofread, review and edit documents for accurate use of grammar and content</li> </ul><p><strong>Required languages:</strong></p><ul> <li>Danish</li> <li>Norwegian</li> <li>Dutch</li> </ul><p><strong>Requirements</strong></p><ul> <li>Must be fluent in <strong>one of the specific languages mentioned above </strong>and English in reading, writing, and speaking (native speakers are highly preferred)</li> <li>Excellent communication skills</li> <li>Great eye for detail and highly motivated</li> <li>Availability to interview in the coming days using Google Hangouts </li> <li>Linguistic skills should include morphology and syntax</li> <li>Excellent organizational skills with attention to detail</li> <li>Excellent technical and computer skills</li> </ul><p><strong>Benefits</strong></p><p>Benefits are negotiable</p><p>The relocation costs for 4-week training will be reimbursed</p> Tech Firefly Miami FL

Content Analyst