Consumer Marketing Specialist

Captioncall LLC Salt Lake City , UT 84101

Posted 2 months ago

Imagine life without the telephone. Millions of people in the United States have trouble communicating on the phone due to hearing loss. This is a real, everyday barrier. Thanks to CaptionCall, people who are hard-of hearing can use any residual hearing they may have and, at the same time, read exactly what a caller is saying when they are on the phone. We are looking for bright, creative and articulate individuals to join our cause. As part of the CaptionCall team you are the crucial component in this revolutionary process that improves the quality of life for people who have trouble hearing on the phone.

Summary

The Consumer Marketing Specialist is an entry-level marketing position working directly with the Manager and Sr. Director of Consumer Marketing to implement/develop consumer programs.

Essential Duties and Responsibilities

  • Work under the direction of the Manager and Sr. Director of Consumer Marketing to implement/develop consumer programs.

  • Drafts marketing communications, including promotional publications, presentations, advertisements, or brochures.

  • Reviews and edits messages to ensure that they are clear, thorough, on-brand, and seek to preserve the company's image.

  • Participates in the development of consumer program material.

  • Suggests ways of tailoring messages and delivery channels based on the targeted audience.

  • Collects data to track and report on consumer program and campaign results.

  • Assists in creating emotional connections with the targets while educating, informing and building brand awareness.

  • Assists in promotional strategies and product development.

  • Assists in conducting and analyzing consumer research.

  • Other duties and projects as assigned.

Knowledge/Skills/ Abilities Required

  • Effective communicator with strong writing skills.

  • Creative thinker, able to identify alternative solutions, conclusions or approaches to problems.

  • Effective at tracking and reporting on program and campaign results.

  • Strong organizational and time management skills.

  • Self-starter; motivated to perform in a fast-paced, deadline-driven environment.

  • Works well with others.

  • Proficient with Microsoft Office.

Experience/Education/Certifications

  • Bachelor's degree or equivalent experience.
  • 2+ years direct experience in consumer marketing.

Other General Requirements/Additional Notes

  • This job involves working at a desk at the CaptionCall corporate office and working with/at a computer.

  • Travel may be required.

  • Standing long hours at trade shows may be required occasionally.

  • Positive attitude.

  • Team player.

CaptionCall, because life is calling.

Equal Employment Opportunity:

CaptionCall is an EOE, Disability/Age Employer


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Consumer Marketing Specialist

Captioncall LLC