Consumer Insights Manager -Clif

Job Description

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

Location: This is a hybrid position with option to be based at either Emeryville HQ or East Hanover HQ with expectations of in-office time minimum twice a week.

Mission: The Consumer Insights Manager is a key member of Clif Bar's Insights & Analytics team, responsible for driving the learning agenda and shaping strategy. You will support growth by partnering with the Clif business and turning consumer, competitive and category insights into strategies and actions.

How you will contribute

• Deep consumer and category understanding, acting as the voice of the consumer to ensure strategies and plans are based on sound consumer and market understanding

• Collaborate cross-functionally and play internal consultancy role with business partners

• Anticipate business and insights needs

• Design, manage and execute consumer research learning agendas

• Understand the big picture but also the nuances of the business and the research

• Able to step outside a purely data driven mindset and cut through data clutter to translate research into insights and actions

• Integrate data from multiple sources (primary, secondary, scan and household panel data) into impactful story with clear, concise recommendations

• Develop strong, collaborative working relationships with research partners and agencies to plan and execute projects, and ensure deliverables meet objectives

What you will bring

A desire to drive your future and accelerate your career with experience and knowledge in:

• Passion for insights, strategy, innovation and all things business

• Experience across a range of qualitative and quantitative market research and analytical techniques such as:

• Brand health tracking

• Concept and product testing

• Packaging testing/evaluation

• Brand positioning

• Communications development and testing

• Consumer segmentations

• Shopper based market structures

• Consumer and category trends

• Advertising and campaign measurement

• Innovation, including fuzzy front end research techniques and concept optimization

• Data/Insights mining with syndicated tools (Nielsen/IRI, POS and Household panel) - preferred

• Exceptional analytical and storytelling skills with solid grounding in translating data into clear concise story and actionable insights

• Strategic thinking and influencing skills to provide strategic thought leadership to internal partners, and communicate and influence across levels and departments

• Demonstrated project management skills

• Excellent communication and presentation skills

• Open minded/flexible/autonomous and capable of leading cross-functional discussions

The anticipated base salary range for this position is $114,500 to $171,800; the exact salary depends on several factors such as experience, skills, education, and budget. The salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a bonus program with possibility for overachievement based on performance and company results. Mondelez offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and several others. Many of these benefits are subsidized or fully paid for by the company.

To learn more about Mondelez benefits and offerings, head to the Benefits Overview Site.

Pre-employment reference checks and drug-screening are required.

More about this role

Education / Certifications: Bachelor's degree or higher in Marketing, Business, Psychology or related field

Job specific requirements:

• 5+ years of progressive insights and analytics experience in the CPG industry required, client-side/in-house preferred.

Travel requirements: 20% (approx. 3-4 trips a year)

Work schedule: This is a hybrid position based at either our Emeryville, CA or East Hanover, NJ HQ offices, with expectations of in-office time minimum twice a week.

No Relocation support available

Business Unit Summary

The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, we produce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands-including Oreo and Chips Ahoy! cookies, Ritz, Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products -are close at hand for our consumers across the country.

Mondelēz Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.

Job Type

Regular

Brand Building insights

Insights