Consultant, Managing Editor, Brand Content

Dell Inc Round Rock , TX 78664

Posted 2 months ago

Dell Technologies provides the technology that transforms the way we all work and live. But we are more than a technology company we are a people company. We inspire, challenge and respect every one of our over 100,000 employees. We also provide them with unparalleled growth and development opportunities. We can't wait for you to discover this for yourself as the Consultant, Managing Editor on our Brand Content team in Round Rock, Texas or Remote USA Locations.

At Dell Technologies, we tell stories of digital transformation that not only speak to the technology behind it, but also the business skills required to effectively lead through change. How are digital technologies, such as artificial intelligence, virtual reality, IoT and more are changing the way we work and live? How are business leaders building cultures of innovation, diversity, and agility to transform their organizations and the world? As Managing Editor of Dell Technologies Brand Content, these are the stories you will create and curate for Perspectives, the Dell Technologies brand publishing site.

You will lead the daily editorial execution of Perspectives, including requesting, creating, editing, publishing, and retiring content. As Managing Editor, you'll identify topics, themes, and storylines that appeal to our target audience, write pitch requests and story briefs that inspire the best work from contributing writers, manage the relationship with the content agency, manage writers within that network, and of course, edit stories so they meet Perspectives editorial guidelines and represent our brand voice. The Managing Editor also serves as the interface between Dell Technologies brand content and stakeholders across the Dell Technologies family, building relationships with our partners in Communications, Corporate, and content teams across our strategically aligned businesses. This includes managing an editorial council and identifying opportunities to bridge Dell Technologies brand content to other corporate, family of brand, and thought leadership content that may fall in the customer journey.

As a writer/journalist, you're always seeking out juicy stories and interesting ways of telling them. As a marketer, you're looking to convey the Dell Technologies story and messaging. In this Managing Editor role, you get to do both!

Responsibilities:

  • Lead all Perspectives content development and publishing, including writing story briefs, evaluating writer pitches, editing stories from contributing writers, providing creative/editorial guidance for multiple visual formats, such as infographics, slideshares, and videos, and publishing stories to the Perspectives platform

  • Collaborate with editor-in-chief to identify brand publishing themes/topics that build enterprise brand credibility for Dell Technologies with our target audience, while ensuring point-of-view message and brand voice consistency

  • Manage the Perspectives editorial calendar, including ensuring it represents content directly contributed to Perspectives by stakeholders outside of the Brand Content team

  • Manage the monthly editorial council and collaborate with partners across Corporate, Communications, Events, and the Family of Brands to communicate Perspectives brand content objectives and identify content synergies/co-development/cross-linking opportunities

  • Optimize content for search and content resonance across formats, regularly monitoring performance along with our brand content insights partner

  • Contribute to other brand content initiatives as needed

Requirements:

  • 8+ years of experience in a journalist, writer, editor, or content marketing role

  • A degree in Journalism, Marketing, English, Communications, Public Relations or a related field

  • Strong writing, editing, issue management, strategic planning, relationship and consensus-building, problem-solving and oral/written presentation skills

  • Natural storyteller with ability to suggest ideas for stories and see them through to publication

  • Excellent attention to detail for both copyediting and ensuring quality and consistency in style and tone across content

  • Familiarity with customer journey mapping and optimizing content for resonance, engagement, and SEO

  • Familiarity with WordPress and editorial calendar management a plus

  • Candidate must be organized, enthusiastic, results oriented, innovative and able to deal with ambiguity and tight deadlines while working effectively in a team environment

Benefits

We offer highly competitive salaries, bonus programs, world-class benefits, and unparalleled growth and development opportunities all to create a compelling and rewarding work environment.

Dell is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Dell are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Dell will not tolerate discrimination or harassment based on any of these characteristics. Learn more about Diversity and Inclusion at Dell here.

Job Family: Marketing Job ID: R69386


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Consultant, Managing Editor, Brand Content

Dell Inc