Competitive Intelligence Analyst

Alteryx Oregon , OH 43616

Posted 2 weeks ago

Overview:

We are looking for a Competitive Intelligence Analyst to join the competitive intelligence team and provide actionable intelligence about key competitors in a dynamic and highly competitive market.

This role will require both technical and marketing savvy as well as a good understanding of the software sales/buying process.

Position details:

Main job responsibilities include:

  • Research: stay current on market and competitors and monitor the news/marketplace, on a daily basis. Undertake specific research projects, build areas of expertise and share knowledge with team members.

  • Competitive analysis: perform research and analysis on specific competitors: market presence, product offerings and capabilities, sales strategies and relevant dynamics. Gain a deep understanding of some of Alteryx's key competitors and build winning competitive strategies.

  • Content development: develop competitive briefs, product reviews, battle cards, enablement materials and presentations for different audiences (product teams, sales, pre-sales, marketing, executive team, partners) with the appropriate level of details.

  • Product management: keep up with product direction and product. Identify and communicate portfolio gaps and market observations on a regular basis.

  • Sales support: Assist sales in competitive situations by making recommendations on sales strategies and by highlighting the benefits of Alteryx vs competitive offerings. Participate in sales calls and on-site visits to help account executives close deals, if needed.

  • Global enablement: regularly deliver presentations - live or virtual - on market and competition, including new hire training.

  • Product marketing: experience bringing a product to market or being part of an organization that does

  • Comply with ethical standards in obtaining and disseminating data

  • Willingness to travel: 20% travel estimated

Qualifications:

  • Must have:

  • BA / BS Degree in Computer Science, Information Technology or equivalent

  • 5+ years' experience in consulting, product marketing or product management in fast paced environments

  • Content development skills using Microsoft Office suite a critical requirement

  • Technical background but also strong business acumen

  • Ability to leverage research to develop competitive strategy and tactics

  • Excellent analytical skills. Must be comfortable seeking out and piecing together fragments of information, extrapolating, recognizing patterns and drawing conclusions from partial data

  • Excellent organizational skills with ability to efficiently multi-task

  • Excellent written and oral communication skills with ability to explain complex concepts both concisely and simply

  • Team player with a demonstrated ability to work with cross-functional teams and collaborate on deliverables

Nice to have:

  • Alteryx experience strongly preferred as well as expertise in least one of the following markets:

  • Data management,

  • Business Intelligence & Analytics,

  • Data science.

  • Competitive analysis experience not a pre-requisite but will be considered a strong plus

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