Communications Specialist

Communications Specialist

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Position Details

Position Information

Position Title Communications Specialist Position Number S143PD Branch Institutional Advancement(BR) Division Institutional Advancement (DIV) Department University Communications Location Jackson FLSA Non-Exempt Job Summary

The communications specialist is an entry-level, full-time employee who works as part of the University Communications team to write and develop content for use in telling the Union story through the university's communications platforms and to manage the university's social media outlets

About Union University

Union University is a private, coeducational liberal arts-based university offering bachelor's, master's, and doctoral degrees. The campus is located in Jackson, Tenn., with additional campuses in Germantown, Hendersonville, and Memphis, Tenn., and enrolls about 2,700 students. Union University stands as a national leader among colleges and universities in promoting a Christian worldview and a Christ-centered approach to education. Union is consistently ranked among the nation's premier Christian universities and has been recognized as a top-tier institution each year since 1997 by U.S. News & World Report, which also recognized Union at a national level for undergraduate teaching excellence.

Essential Job Duties

• Identifying and writing content for the university website, magazine, e-mails, ads, promotional materials, news releases and other publications.

• Working directly with campus entities in developing a content strategy for their digital and/or print campaigns. This might entail any or all of the following:

• Reviewing content produced by the entity

• Revamping existing content, if applicable

• Writing or designing content with the assistance of the entity

• Establishing an update strategy, if applicable

• Approve and publish/send finalized content for some digital channels

• Ensuring that content being delivered through the university's content delivery platforms are current, comprehensive, client-oriented, and clear. Content is defined as any asset that communicates meaningful information.

• Proofreading internal and external communications.

• Oversee the university's presence in and produce content for all social media outlets, including but not limited to Facebook, Twitter, Instagram, LinkedIn and the university blog.

• Produce monthly Union Life email.

• Other duties as directed by the Associate Vice President for University Communications.

Other Job Duties Required Qualifications

Graduation from an accredited college or university with a bachelor's degree in a related area of study - communication arts, journalism, marketing, English, advertising, public relations, etc. Strong communication skills, proven skills in working with students and volunteers, professional work habits, and a team-oriented attitude are required.

The communications specialist will be expected to be proficient in the following skill sets:

• Well-developed writing skills. This will include creative/feature writing to tell stories in a compelling way. AP Style is utilized in this position.

• Well-developed organizational skills.

• Working knowledge of content marketing strategies. This will include search engine optimization, search engine marketing, and keyword research.

• Understanding of analytics. This includes being able to effectively analyze analytic reports to identify content effectiveness and shortcomings.

• Ability to represent Union University to her constituencies in a professional and effective manner.

• Commitment to the University's vision, mission and core values.

Preferred Qualifications Christian Requirement

Successful candidates must be professing Christians who are active members of a local church, enthusiastically support Union University's Identity, Mission, and Core Values, and articulate a Christian worldview in their work and life. (Union University's Identity, Mission, and Core Values is a link to https://www.uu.edu/about/what-we-believe.cfm)

Posting Detail Information

Posting Number S191P Special Instructions to Applicants

Supplemental Questions

Required fields are indicated with an asterisk (*).

Documents Needed to Apply

Required Documents

Optional Documents

• Resume

• Cover Letter

• Transcripts

• Letter of Recommendation (1)

• Writing Sample

• Portfolio

• Other (1)