Communications Specialist

JOB SUMMARY:

• The Communications Specialist creates and executes communication strategies to promote Textron Aviation's products and services. This includes working closely with senior leaders to develop key communications plans and materials for both external and internal audiences to keep them apprised of the company's products and its position within the market through a range of communication mediums.

JOB RESPONSIBILITIES:

• Plan and execute external communications and public relations activities, such as news releases, media events, interview preparation and execution, and news dissemination. This may include travel to key domestic and international tradeshows and other venues involving media and company executives.
• Establish effective relationships with key members of the media and serve as an official company spokesperson with responsibility for developing media relations strategies for local, trade, business, consumer and international media.
• Create and/or coordinate tailored communications materials, including but not limited to press releases, bylined articles, customer stories, internal announcements and social media content by leveraging internal and external resources.
• Ensure that all deliverables incorporate brand values and messaging.
• Coordinate projects with international public relations agencies to ensure relevant coverage in key global markets.
• Regularly monitor and report on the results of communications plans.
• Provide counsel and support for crisis management and executive communications, including aiding in the preparation of key external presentations, talking points and/or speeches as needed for senior leaders.
• Develop and execute thought leadership initiatives that increase the public's awareness of senior leadership and the organization, with the aim of enhancing the organization's reputation.
• Develop and sustain processes to continually improve the efficiency of the communications function and channels.
• Partner with other Textron business units to leverage external communications opportunities, specifically around joint presence at tradeshows and events.
• Support other company and corporate communications initiatives as needed

EDUCATION/ EXPERIENCE:

• Bachelor's degree required in Communications, Journalism, Marketing, or related field
• Master's degree preferred

Minimum 5 years of relevant experience in media relations and strategic communications

QUALIFICATONS:

• Passion and Enthusiasm: We seek candidates who genuinely love what they do and are driven by a strong sense of passion for their work. A qualified candidate will have a proven track record of developing content for a variety of channels (print, email, web, social media, PowerPoint, video, etc.).
• Honesty and Integrity: Candidates should demonstrate their value of honesty and credibility and conduct themselves with integrity in all aspects of their work.
• Clear Communication: Strong communication skills, both verbal and written, are essential. Candidates should actively seek clarity in their communication to ensure effective understanding and collaboration. Outstanding writing, editing and proofreading skills utilizing AP style are required.
• Problem-Solving Abilities: We seek individuals who possess strong problem-solving skills and can approach challenges with a proactive and solution-oriented mindset. Success requires being able to assimilate information from a variety of sources, analyze the information, recommend courses of action and direct them to be taken. Qualified candidates will possess creativity, interpersonal savvy and the ability to manage diversity.
• Team Player: Candidates should have a collaborative mindset and be able to work effectively as part of a team, contributing to a positive and supportive work environment. This requires the ability to take initiative, multitask and complete projects while remaining flexible and responsive when faced with multiple, time-sensitive requests. Excellent project management skills, including experience organizing, planning and executing projects and managing outside agencies and vendors, are also necessary.
• Results Oriented: We appreciate individuals who are motivated to achieve success and are committed to working towards shared goals, celebrating victories as a team.
• Job located in Wichita, Kansas, and may require domestic and international travel (20%)

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel so classified.