Communications Specialist

Amherst College Amherst , MA 01003

Posted 2 months ago

Amherst has taken a leadership role among highly selective liberal arts colleges and universities in successfully diversifying the racial, socio-economic, and geographic profile of its student body. The College is similarly committed to enriching its educational experience and its culture through the diversity of its faculty, administration and staff.

Job Description:

Amherst College invites applications for the Communications Specialist position. The Communications Specialist position is a full-time, year-round position, starting at $22.54/hour-commensurate with experience. Given Amherst's distinction as one of the most diverse liberal arts colleges in the country, the successful candidate will demonstrate the ways in which they bring value to and will work towards supporting a broadly diverse community.

The Communications Specialist is a new role in the Amherst College Division of Admission & Financial Aid. Reporting to the Director of Communications, the Communications Specialist will help to implement a compelling communications strategy that builds on existing programs, channels, and staff, and which ties into the wider College's communications efforts, to create excitement and engagement across all audiences, across traditional and digital media. As a member of the Communications Team, the Communications Specialist will help to implement Amherst College's access and affordability message; communication to prospective students, families and others about Amherst's brand and value proposition; and communication to current students and families about financial aid policy and practice.

This position is eligible to participate in the College's hybrid work program during the pilot period (August 2021-June 2022) and can be done either as a full-time on-campus role or as a hybrid role with some work completed remotely in Massachusetts and some on campus work required.

Working with the Amherst College Office of Admission requires a desire to engage on issues of antiracism and equity in educational opportunity. All members of the Amherst Admission team take appropriate actions to support a diverse workforce and participates in the College's efforts to create a respectful, inclusive, and welcoming work environment. In support of our institutional vision of expanded access and broad diversity across geographic, racial, ethnic and socioeconomic dimensions, Amherst is committed to need-blind admission and generous need-based, no-loan financial aid for all students, regardless of citizenship.

Summary of Duties and Responsibilities

Digital communications

  • Manages standard/stock response snippets/answers for email and other digital questions to Admission and Financial Aid

  • Assist with the answering and processing of email, especially during peak periods

  • Coordinate outgoing email campaigns

  • Manage updates to the website via a CMS

Communications program management

  • Manage print publications inventory

  • Manage print publications mailing with partners

  • Manage admitted student mailings

  • Support communications for April Open House programs, campus visit programs, transfer recruitment programs, financial aid newsletters, and other major departmental programs

Communications project work and ad hoc work

  • Create and design ad hoc posters, emails, social media posts

  • Creative work stemming from the Communications Manager's skill set (e.g. photography, video, writing, design, social media)

  • Edit communications coming from the division

Qualifications

Required:

  • Bachelor's Degree or in lieu of a degree, 3 or more years of experience.

  • 1-3 years of related experience

  • Excellent verbal and written communication, interpersonal, organizational and customer service skills

  • Demonstrated time management and organizational skills

  • Proficiency in the use of technology, such as Google Workspace or Microsoft Office

  • Experience working with or demonstrated commitment to working with a diverse community

Preferred:

  • Experience working with a Content Management System (CMS) such as Drupal

  • Experience working with a Customer Relationship Management (CRM) such as Slate

  • Experience working with design tools like Adobe InDesign and Photoshop

Amherst College offers many opportunities for professional growth and development, continued learning, and career advancement.

Amherst College requires all employees to be fully vaccinated for COVID-19 (medical and religious exemptions may apply).

Amherst College is pleased to provide a comprehensive, highly competitive benefits package that meets the needs of staff and faculty and their families. Benefits are an important part of our overall compensation, so it is critical that you review all of the options to ensure it meets your total compensation requirements. Click here for Benefits Information.

Interested candidates are asked to submit a resume and cover letter online at https://amherst.wd5.myworkdayjobs.com/Amherst_Jobs . Please be sure to upload all requested documents prior to clicking Submit. Applications cannot be revised once submitted. (Current employees and students should apply by clicking on the Career icon from their Workday home screen) Review of applications will begin immediately and will continue until the position is filled.

To find information about job group and level (JGL) follow this link.

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Social Media Campaign Coordinator Marketing & Communications

University Of Massachusetts

Posted 1 week ago

VIEW JOBS 6/20/2022 12:00:00 AM 2022-09-18T00:00 About UMass Amherst UMass Amherst, the Commonwealth's flagship campus, is a nationally ranked public research university offering a full range of undergraduate, graduate and professional degrees. The University sits on nearly 1,450-acres in the scenic Pioneer Valley of Western Massachusetts, and offers a rich cultural environment in a bucolic setting close to major urban centers. In addition, the University is part of the Five Colleges (including Amherst College, Hampshire College, Mount Holyoke College, and Smith College), which adds to the intellectual energy of the region. Job Summary The University Marcom Group leads and coordinates strategic marketing efforts for UMass Amherst to raise the institution's global visibility and deepen its reputation as one of the nation's great public research universities. It tells the university's stories through a wide array of platforms and builds strong relationships with important audiences through a variety of traditional and new marketing tactics. This position will nurture, monitor and engage communities on behalf of the UMass Amherst brand. Reporting to and working closely with the Executive Director of Marketing Strategy, this individual will support digital engagement strategies while assisting in managing the overall social media presence through content creation tailored to the right channels. Essential Functions * Build an engaged, informed community of prospective students, alumni, current students, families, faculty, and staff in alignment with the strategic plan. Contribute to the community through interactions that support UMass Amherst's vision and goals. * Collaborate and follow an internal communications process with the University News team to improve social media audience engagement. * Organically grow online communities as a champion of the UMass Amherst brand through identified social media channels. * Activate the social media strategic plan with supporting digital tactics whereas the campus community / atmosphere can be clearly communicated online (i.e. digital strategy can exist in the physical world (i.e. on campus and online) as well as the virtual world). * Generate measurement reports for specific UMass Amherst social media channels to track trends and understand key metrics. Use data to improve organic content efforts. * Work with University communicators to identify and establish strategic partnerships for social media community building. * Collaborate with faculty and staff to actively communicate opportunities and insights to improve social media engagement strategy. * Identify advocates and influencers among the student, teaching and alumni community within social media channels. * Use social listening to look for brand-building moments to create new forms of engagement. * Continually keep up to date on the constantly evolving social media landscape, learn and adapt when new features are introduced. Stay current on product development, new, emerging and established channels. * Work with a student team to give a perspective of student life on campus through social media channels. * Serve as a liaison to direct social media inquiries to the appropriate individual/ team, as necessary. * Work closely with the creative team on social media project-specific creative assignments. Other Functions * Support Marcom as needed. Some tasks may include, but are not limited to proofing, editing social media posts, and working in the social media management publishing tool. * Attend events as needed and provide social coverage, sometimes during evenings or weekends. * Assist the larger marketing team with day-to-day tasks. * Perform other duties as assigned. Minimum Qualifications (Knowledge, Skills, Abilities, Education, Experience, Certifications, Licensure) * Bachelor's Degree and one (1) year of experience building online communities, social media management, and social media planning across multiple channels including but not limited to Facebook, Instagram, Pinterest, Twitter, LinkedIn, TikTok, Snapchat, Youtube. * Excellent communication skills. Preferred Qualifications (Knowledge, Skills, Abilities, Education, Experience, Certifications, Licensure) * Strong understanding of social media marketing strategy, particularly within social feeds, trending hashtags, etc. * Working knowledge of integrated marketing communications, including the role of social in the broader digital ecosystem. * Ability to communicate on social platforms in a consistent brand voice. * High attention to detail, especially with regards to grammar, voice, and tone. Ability to read various nuanced conversations and provide appropriate, empathetic responses. * Strong problem-solving abilities and a willingness to consider unconventional ideas when recommending solutions. * Passion to learn about the emerging digital media solutions. Physical Demands/Working Conditions * Typical office environment activity. Work Schedule * Monday - Friday, 37.5 hours/week. * Flexible schedule in order to cover after hours and weekend events as necessary. * Will be required to work some weekends and nights for on-call support. Salary Information Level 25 PSU Salary Ranges Special Instructions to Applicants Along with your application, please submit a resume, cover letter, and contact information for three (3) professional references. The position may remain open until filled. UMass Amherst is committed to a policy of equal opportunity without regard to race, color, religion, gender, gender identity or expression, age, sexual orientation, national origin, ancestry, disability, military status, or genetic information in employment, admission to and participation in academic programs, activities, and services, and the selection of vendors who provide services or products to the University. To fulfill that policy, UMass Amherst is further committed to a program of affirmative action to eliminate or mitigate artificial barriers and to increase opportunities for the recruitment and advancement of qualified minorities, women, persons with disabilities, and covered veterans. It is the policy of the UMass Amherst to comply with the applicable federal and state statutes, rules, and regulations concerning equal opportunity and affirmative action. Advertised: Jun 17 2022 Eastern Daylight Time Applications close: University Of Massachusetts Amherst MA

Communications Specialist

Amherst College