Communications Coordinator For Enrollment Management

Position Summary:

The Communications Coordinator for Enrollment Management is responsible for coordinating and executing a comprehensive communication strategy that supports current students throughout their academic journey. This position demands a proactive approach to understanding and anticipating student needs to ensure timely and effective communication about essential actions. The coordinator will also oversee weekly newsletters to students and separate communications to parents, alongside managing content for the Skyhawk Station website and contributing to the campus-specific app and other digital communication spaces. Additionally, part of your role will involve providing frontline service at the Skyhawk Station during peak times. You will assist in responding to emails and texts, help with registration events, and support students directly with their inquiries and needs. This hands-on involvement ensures that you remain closely connected to the student experience and can adapt communications to effectively meet their evolving needs

You will be successful in this position if you are a strong communicator who thrives on making a difference in students' lives. If you find fulfillment in steering projects from concept to completion, delight in crafting messages that prompt action, and excel in a dynamic, collaborative environment, this role is for you. As a key player in our team, you'll take the lead in coordinating a complex communication plan, using your sharp analytical skills and creative acumen to drive student engagement and success. Your ability to understand and translate the needs of diverse student populations into clear, actionable communications will be instrumental. Lastly, you'll take pride in working for an institution dedicated to diversity, equity and access in education and you won't mind when you've got to roll up your sleeves and pitch in applying your skills across the Enrollment Management Division.

Job Description:

Strategic Communication Development (30%)

• Design and implement communication strategies that effectively drive student action and engagement, using insights into student behavior and institutional processes.

• Develop and maintain a communication calendar that coordinates messages across various channels, ensuring consistency and timeliness.

• Collaborate with Financial Aid, Advising, Billing, and the Registrar to align messages and create a cohesive communication experience for students.

• Demonstrate a commitment to diversity, equity, inclusion, and student success, as well as working with broadly diverse communities.

• Continuously update knowledge on the latest communication, design, and content management software to enhance the effectiveness of communication strategies. Keep abreast of best practices for engaging with a college-student audience, ensuring that all communications are relevant, appealing, and effectively tailored to meet the needs and preferences of Generation Z and Millennials.

Content Creation and Management (30%)

• Take charge of content creation, from drafting messages to designing and executing emails, texts, and app notifications.

• Maintain and update content across multiple platforms (including the Skyhawk Station website, FLC App and Chatbot knowledge base), ensuring accuracy and relevance.

• Work closely with the Marketing & Communications office to ensure alignment with the college's branding and communication standards, including adherence to AP style guidelines in all written materials.

• Maintains knowledge and awareness of digital accessibility including the American with Disabilities Act and Section 508.

• Produces and remediates digitally accessible materials in accordance with FLC standards.

Technical Execution and CRM Management (30%)

• Utilize Technolution's Slate CRM to build and test audience queries, design emails, and ensure the successful delivery of communication campaigns.

• Train and become proficient in using digital tools necessary for content creation and distribution, including HTML, CSS, and email design platforms.

• Analyze the effectiveness of communication strategies and make data-driven adjustments.

Customer Support at Skyhawk Station (10%)

• Assist in the Skyhawk Station during peak times by providing frontline services, helping answer emails and texts, and assisting with registration events and other student inquiries.

• Ensure a seamless student service experience by addressing immediate needs and facilitating effective communication between students and various departments.

• Support the ongoing operations and special events at the Skyhawk Station, reinforcing the commitment to student access and success.

• Perform other duties as assigned.

Required Education, Specialized Skills and Experience:

• Bachelor's degree from an accredited college or university

• Minimum of one year of experience in a communication related role

• Demonstrated ability to take initiative, think strategically, and execute projects on a deadline.

• Excellent writing, editing, and digital content creation skills.

• Technically minded and comfortable learning and navigating new technologies

• Proven ability to work collaboratively across departments and manage multiple projects simultaneously.

• A demonstrated commitment to diversity, equity, inclusion, and student success, as well as working with broadly diverse communities.

Preferred Education, Specialized Skills and Experience:

• Preference for a bachelor's degree in communication, marketing, business, writing, English or related field.

• Experience in higher education communication or a similar role within a student-focused environment.

• In-depth knowledge of CRM systems, advanced data analysis, and reporting capabilities. (including experience with a CRM or email platform, drag-and-drop design software, or query writing and reporting)

• Familiarity with Technolution's Slate CRM

• Familiarity with HTML and CSS

FLSA Status/ Position Type/Expected Hours of Work/ and Salary Range:

• Administrative Professional Hourly Position

• Full Time

• Permanent

• Full Year

• Paid Hourly

• Typical work hours are 8am-5pm mountain time, Monday through Friday.

• Overtime may be required in peak times, but this would be rare.

• This is an on-campus position, however, there may be potential for occasional remote work.

Compensation

This position is a paid hourly position. $23.08 - $23.80 ( $48,000-$49,500 anualized) plus a comprehensive benefits package.

Application Process

A complete application packet includes:

• Cover letter addressing interest and qualifications for the position

• Resume

• Names and contact information for three current, professional references

Application materials received by July 7, 2024, will receive full consideration The position will remain open until filled.

About Fort Lewis College:

On a sage-brushed mesa overlooking downtown Durango and the La Plata Mountains, Fort Lewis College is Southwest Colorado's premier public undergraduate research institution. With more than half of the 3,300 students identifying as people of color, FLC's academic programming and campus life thrive on nurturing safe, diverse spaces for intellectual exploration and helping people achieve their career goals. A Native American-serving, Non-Tribal Institution, FLC is committed to promoting economic development in neighboring tribal communities and connecting students with the education they need to be the change in the world they want to see. Degree programs span the arts, business, education, health sciences, humanities, and social and natural sciences. Coursework builds on the natural, cultural, and historical resources found around the Four Corners region. Students work closely with faculty on research projects with real-world implications. Like the mountain town it resides in, FLC promotes a culture of work-life balance for students, faculty, and staff. Skyhawks enjoy unparalleled access to a healthy outdoor lifestyle thanks to 300 days of sunshine a year and more than 300 miles of hiking and biking trails in and around Durango

Notice to Prospective Employees:

The Fort Lewis College is required by the Clery Act of 1990 to notify prospective employees, current employees, students and applicants where to access our Campus Security Report. The report is updated and published annually in accordance with the Higher Education Amendments of 1998, Federal Student Right-to-Know, the Federal Drug-free Schools and Campuses Act of 1989. This report contains information about:

• Fort Lewis College's alcohol and other drug policy

• Sexual assault policy

• Campus security policies

• Campus/community resources

• The Colorado Riot Offense Statute restriction on enrollment

• Where to find registered sex offender information

• Crime statistics for the previous three calendar years

• Reporting crimes

The Campus Security Report can be accessed in two ways:

By going to the internet website at: www.fortlewis.edu/AnnualSecurityReport Fort Lewis College Student Affairs Office will also provide a paper copy of the annual security report upon request. You can reach them at (970) 247-7331.

Equal Opportunity

Fort Lewis College does not discriminate on the basis of race, age, color, religion, national origin, sex*, disability, sexual orientation, gender identity, gender expression, family or domestic status, political beliefs, veteran status, pregnancy, or genetic information. Accordingly, equal opportunity for employment shall be extended to all persons. The College shall promote equal opportunity, equal treatment, and affirmative action efforts to increase the diversity of students, faculty, and staff. The College is dedicated to building a culturally diverse and pluralistic faculty and staff committed to teaching and working in a multicultural environment. To file a report, get resources, read policies, or make an appointment, See www.fortlewis.edu/CARE.

Discrimination Questions?

Office of Compliance and Community Standards

David Pirrone, Director of Compliance

192 Education Business Hall

1000 Rim Drive

Durango, Colorado 81301

(970) 247-7182 djpirrone@fortlewis.edu

Questions about Title IX sex discrimination?

Office of the Title IX Coordinator

Kate Suazo, Assistant Director of Compliance and Title IX Coordinator

230 Skyhawk Station

1000 Rim Drive

Durango, Colorado 81301

(970) 247-6729 cmsuazo@fortlewis.edu

Information about Fort Lewis College's alcohol and drug policy, sexual assault policy, campus security policies, campus crime statistics, fire safety procedures and fire statistics, and campus/community resources can be found in the Annual Security and Fire Safety Report. Hard copies are available upon request.

• Title IX of the Education Amendments of 1972 and Part 106 of the Code of Federal Regulations (CFR) prohibit discrimination on the basis of sex, including in admission and employment. Inquiries about the application of Title IX and CFR 106 to Fort Lewis College may be directed to FLC's Title IX Coordinator and/or to the Assistant Secretary for Civil Rights of the Department of Education.

ADAA Accommodations

Any person with a disability as defined by the ADA Amendments Act of 2008 (ADAAA) may be provided a reasonable accommodation upon request to enable the person to complete an employment assessment. To request an accommodation, please contact Kristin Polens by phone 970-247-7459 or email kpolens@fortlewis.edu at least five business days before the assessment date to allow us to evaluate your request and prepare for the accommodation. You may be asked to provide additional information, including medical documentation, regarding functional limitations and type of accommodation needed. Please ensure that you have this information available well in advance of the assessment date.