Chief Marketing Officer (Cmo)

First Entertainment Credit Union Los Angeles , CA 90068

Posted 5 months ago

At First Entertainment Credit Union, we believe that every story matters - that includes our members, employees, community, and those interested in joining our growing team. The Credit Union has served its members since 1967 and has grown to manage over $1.5 Billion in assets. Today, First Entertainment is the financial partner for the creators of entertainment and those who support them.

We are looking for talented individuals who are passionate about member service and teamwork, have a deep sense of respect and integrity for their co-workers and our members and are also driven to pursue excellence in all that they do. We are constantly aiming for higher goals that depend upon growth-minded individuals who share our core values and vision.

If you are looking for a workplace where you can make a positive impact for our members and opportunities for advancement, read on!

First Entertainment Credit Union is looking for an experienced marketing executive to join our team. As a member of our senior leadership team, this individual will influence organizational strategy and support the organization in the pursuit of our strategic objectives. The ideal candidate will have a passion for leading marketing teams in a data-driven environment. This individual will have strong leadership skills and a commitment to developing their team.

Eligible candidates require a theoretical basis in branding, strategic thinking, visioning, and critical analysis competencies as well as strong production and implementation expertise. You will need demonstrated expertise and experience with programs for branding, market penetration studies, and production implementation and monitoring. Proficiency in developing market and brand programs for member/customer segmentation, analytics, and development must be relevant.

Qualifications:

  • Four-year college degree in Marketing, Business, or a related field is required, a Master's degree is preferred.

  • 10+ years' of progressive marketing leadership skills are required

  • Experience in the financial services industry is required with Credit Union experience highly preferred.

  • A strong understanding of leveraging large data sets to set campaigns and target the right audience.

  • On ongoing learning mentality, community involvement, networking, excellent communication skills both in writing and presenting are important.

  • The executive should demonstrate strong self-starting, futuristic thinking, interpersonal skills, and resiliency to continually strive for goals.

  • Experience in the entertainment industry is a plus.

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Chief Marketing Officer (Cmo)

First Entertainment Credit Union