This role will lead acquisitions marketing analytics for Co-brand products on several different aspects of acquisitions, including analytics for quarterly investment decisioning & optimization, new account forecasting, customer segmentation, ideation & construction of pricing/offer tests, etc. Ideal candidate will have a desire to work in a demanding environment with substantial interaction with business, appetite for managing processes, possess strong technical skills & experience in analytical functions.
The Quant Analytics Sr Assoc will focus on Acquisition marketing & investment decisioning analytics for a single/multiple Partner Credit Card product. They will be responsible to drive acquisitions optimization & growth strategies related to offers & channels for specific products working very closely with product business leadership. The individual will work in a highly collaborative environment with different functional teams such as finance, risking, campaign management etc. and is expected to play a key role in devising strategies and enable decision making - areas include new account growth, improving vintage profitability, channel optimization, segmentation strategies that will allow profit targeting.
Key responsibilities include:
Responsible for analytics related to investment decisioining & acquisition optimization (Offers, Pricing, Channel) for specific partner card product. Perform new account forecasting for quarterly investment process, root cause analysis on drivers of variance against budget - ability to drive to granular segments/strategies
Drive forecasting automation and process improvements leveraging tools such as Alteryx, Tableau, etc. and reduce dependence on legacy methods
Be an expert in your area to understand acquisitions trends and implications from diverse set of strategic initiatives and market place dynamics
Perform deep dive customer profile and segmentation analysis to understand impact on performance with different offering strategies & help develop optimized premium & pricing strategies for maximizing business growth and financial profitability
Interact regularly with business units, understand business goals and priorities & play the role of an effective partner to devise strategies with customer focused analysis & channel performances to realize growth opportunities
Leverage segmentation techniques to develop strategies that can be leverage in various acquisitions channels to improve profitability / ROI
Proactively bring ideas to the table for the larger acquisitions COE to drive efficiencies and targeting
Bachelor's degree in a business, finance, economics, engineering, or mathematics; Advanced degree in analytics field preferred
3+ years of related experience within marketing, finance or risk analysis; experience evaluating complex business problems, data analysis and devising recommendations - experience in forecasting techniques is preferred as well
Proficiency writing code to query data using SAS and/or SQL, working knowledge of database environments to perform data analysis in Oracle and/or Unix and/or Teradata environment
Skills in other languages such as R, Python is not a must but desired & knowledge of tools like Tableau, Alteryx will be preferred
Demonstrated proficiency with Microsoft Office (Excel, PowerPoint)
Understanding of the key drivers within the credit card P&L is preferred
Proficiency in critical thinking and problem solving
Strong verbal and written communication skill
Jpmorgan Chase & Co.