Cigna Saint Louis , MO 63150
Posted 2 weeks ago
POSITION SUMMARY
The Enterprise Print and Distribution (EP&D) Campaign Management team is responsible for developing comprehensive targeting specifications documents and managing the campaign life cycle for strategic enterprise communications.
The Business Project Advisor is the primary liaison between the business and Technology partners, responsible for defining campaign targeting specifications and developing the functional requirements document, as well as campaign execution oversight. The Advisor will work on large enterprise-wide communication initiatives at a program level. This role leads cross-functional, strategic communication execution while also leading internal projects and process improvement initiatives. The role will partner with business and operational stakeholders to define business requirements and coordinate with Technology to implement communications. Advisor will build communication targeting specifications and collaborate with Technology partners to enable the deployment and fulfillment of multi-channel communications.
This position will require the flexibility to perform onsite 3 days per week at a designated Cigna facility.
Primary Functions
Gather communication setup requirements from various functional teams: campaign targeting, digital communications, and business and technology partners.
Analyze, gather and document business requirements for new communications, enhancements to existing communications as well as build, test, implement and support rollout.
Ensure inputs are accurate, complete and entered into system of record
Conduct research and analysis to identify issues and resolve them with business & technology partners
Knowledge and experience with building and maintaining data targeting flowcharts in Campaign Orchestration/Journey software
Identify and implement process improvements and develop tools to complete deliverables in an accurate and efficient manner
Manage and report on project status and timelines
Manage the campaign execution calendar
Key Qualifications
Bachelor's degree in Business Administration, Marketing, Information Technology, or related curriculum preferred
5+ years of project/program management experience in campaign management, marketing, communications, or related field
Campaign Automation software experience; i.e., UNICA, RedPoint, Alterain, Adobe, or similar
Agile, Atlassian-Jira, Confluence; SharePoint, Alation experience preferred
Moderate SQL skills or familiarity preferred, but not required
High level of confidence and enthusiasm to learn new processes and systems
Excellent communication skills with the ability to speak with technical and non-technical audiences interchangeably
Demonstrated self-initiative and independently manage campaign execution from ideation to implementation
Customer-centric campaign planning and segmentation experience
Strong analytical, planning, problem identification and resolution skills required.
Proven ability to manage multi-channel, direct marketing campaigns and/or database marketing experience
Proven ability to plan for and integrate multiple tasks concurrently as well as work independently.
Ability to identify and engage cross-functional teams in support of project completion, while obtaining needed buy-in from stakeholders
Agile, creative thinker, solution and detailed oriented
High-level of confidence, integrity, enthusiasm and executive presence
Ability to work in a fast-paced environment, handling multiple priorities
Ability to influence others
Proven ability to work in a team environment
Ability to build strong relationships with peers across the organization
Marketing Services Provider (MSP) experience a plus
Experience in the healthcare industry a plus
Proficient PC skills including Microsoft Office (Excel, Word, PowerPoint) required
If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.
About The Cigna Group
Doing something meaningful starts with a simple decision, a commitment to changing lives. At The Cigna Group, we're dedicated to improving the health and vitality of those we serve. Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing the lives of our clients, customers and patients. Join us in driving growth and improving lives.
Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.
If you require reasonable accommodation in completing the online application process, please email: SeeYourself@cigna.com for support. Do not email SeeYourself@cigna.com for an update on your application or to provide your resume as you will not receive a response.
The Cigna Group has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State.
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