Business Development Representative

Gregory Poole Equipment Company Raleigh , NC 27611

Posted 2 weeks ago


Maximize Territory Sales and Product Support coverage through telephone, email and online contact driving qualified leads to the outside sales team. Gather market intelligence for special projects.


  • Contacts and responds to customers and prospects seeking products and services.

  • Accountable for CRM (customer relationship management) with retail customers as per defined database and to update and qualify accounts employing a disciplined phone call campaign.

  • Maintain an accurate account database and machine population.

  • Qualifies equipment user as a valid sales prospect.

  • Build customer satisfaction through a thorough needs analysis process and provide solutions to meet these needs.

  • Proactively researches new/expanding companies, garners appropriate customer contacts and reaches out to obtain appointments on the sales reps' behalf.

  • Gathers information from customers and prospects to maintain machine population and customer market intelligence.

  • Makes telephone sales calls to promote marketing campaigns, special company programs and functions.

  • Follows-up with customers/prospects on past sales contacts with direct mail/email as needed.

  • Documents information gathered and passes it to the appropriate sales manager or sales representative in a very timely manner.

  • Generate sales leads for relationship accounts and target accounts as requested.

  • Maintain accurate data base information on assigned accounts.

  • Present a good image of Gregory Poole Equipment Company to those customers they call on.



A four year degree in marketing, communications or related business with one year of relevant marketing experience or a two year degree in marketing, communications, or related business with three years relevant industry experience and demonstrated understanding of sales and marketing functions.

Work Experience:

One year in general customer service experience with excellent professional and energetic customer service skills and/or a demonstrated outreach background.


Must be able to sit for long periods of time and have ability to communicate clearly via the phone.


  • Requires strong telephone skills, general knowledge of our product line and market environment.

  • Motivation and ambition necessary to work in a self-driven environment with minimal supervision.

  • Outstanding written and oral communication and customer service skills.

  • Proficiency with email and Microsoft Office products, including Word, Excel, PowerPoint, and MapPoint.

  • Ability to successfully multi-task and work well in a fast paced, team environment.

  • Willingness to work occasional evenings, weekends and travel overnight as needed.

  • Numerical competency to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages etc.

This job description is not intended to be all-inclusive. Your supervisor may request and assign you similar duties. Any major modification of this job role requires Human Resources approval. EOE/M/F/Vet/Disability

Gregory Poole Equipment Company is an Equal Opportunity/Affirmative Action employer and will consider all qualified applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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Business Development Representative

Gregory Poole Equipment Company