Business Development Representative

Overview

PURPOSE STATEMENT:

Lakeland Behavioral Health System, a nationally recognized in-patient behavioral health facility, seeks a motivated professional to join our outstanding Business Development Team in growing the lines of service by developing and retaining referrals from medical, mental health, educational, social services, and other key professionals. Candidates must reside in Southwest MO and possess a desire to network and build solid relationships within the community.

Job Summary

Represent Lakeland in building relationships within designated regional area in Missouri, providing education and program information to referral sources in effort to increase referrals and develop new business. Work collaboratively with all levels of facility leadership to support the organization's mission and revenue goals. Efficiently evaluate, analyze, and interpret market data. Build strong relationships with Intake Team and Social Services Team. Develop and implement a comprehensive internal and external marketing plan to increase revenues for facility. Ensure that referral priorities are identified and in-line with the vision and strategic goals of the organization.

Responsibilities

Essential Functions

• Orchestrate and maintain regular, independent work schedule

• Represent facility in professional and community forums while conveying professionalism and demonstrating LBHS mission

• Build, grow, and sustain network of referral sources

• Identify opportunities for partnering and business development

• Collaborate with Business Development Team, Intake Department, Social Services, Providers, and Administration to accomplish specific goals

• Increase number of referrals and inquiries with admission-potential

• Manage leads and ensure smooth admission and discharge processes for clients

• Communicate regularly with efficiency and effectiveness

• Utilize project tracking and database system (Salesforce) to document plans, tasks, and analysis

• Evaluate efficacy of activities to optimize results

• Create outreach initiatives to regularly communicate with referral sources through phone, email, e-blast, written notes, events, networking and other professional activities

• Provide the facility or receiving team with appropriate information to facilitate admission when necessary

• Frequently travel throughout Southwestern Missouri region, scheduling meetings and establishing contacts

• Create educational presentations related to mental health for schools, community, government, and healthcare organizations

• Availability to work evenings, weekends, and overnight stays as needed

Key Characteristics

• Knowledgeable: understanding basic concepts of behavioral health and psychiatric disorders

• Self-Starting: initiates and performs without outside help

• Flexible: adapts well to changing environment and directions

• Team-focused: communicates effectively and works well as a member of a group

• Goal-driven: devoted to a task with desire for excellence

• Passionate: shows integrity and belief in wellness and behavioral healthcare

• Loyal: demonstrates consistent support for a cause

• Detail-oriented: carries out assignments with all necessary tools for successful completion

• Autonomous: able to set individual schedule, projects, and goals

• Ethical: preserves the integrity of Lakeland's mission and key principles of care

• Innovative: produces new ideas and demonstrates original thinking

Required Skills

• Sales

• Networking

• Planning and Organization

• Communication (Written and oral)

• Negotiation

• Customer Focus

Travel Required

Must have availability to work evenings, weekends, and overnight stays as needed

Qualifications

EDUCATION/EXPERIENCE/SKILL REQUIREMENTS:

• High school diploma or equivalent required. Bachelor's degree in Marketing or related health or social services field preferred.

• Two or more years' experience in networking, sales, community outreach and/or marketing required.

LICENSES/DESIGNATIONS/CERTIFICATIONS:

• Must have and maintain a valid driver's license, main

We are committed to providing equal employment opportunities to all applicants for employment regardless of an individual's characteristics protected by applicable state, federal and local laws.

BDREPF