Business Analyst - II

Varite Burlington , MA 01803

Posted 1 week ago

Business Analyst - II Req I D



Primary Skills



  • Mar Tech Product Analyst, Web 2 Lead



  • Monitor field requests (Chatter groups, email), triage, analyze and document product bugs (GUS tickets) and enhancements for prioritization and development

  • Diagnose technical issues with existing platform configurations and tags, and facilitate solution and resolution

  • Serve as subject matter expert on web to lead initiatives (forms, analytics, chat, ad tag management, etc)

  • Lead business requirements gathering sessions with Product Managers, Systems Analysts, technical considerations with Solution Architects and execute with development on projects, features and other key initiatives

  • Experience identifying and addressing customer needs, building relationships with customers, developing an awareness of relevant services, communicating with customers in an organized and knowledgeable manner, and delivering clear requests for information

  • Engage in detailed technical discussions with engineering and operational teams and making technology related solution decisions

  • Lead requirements gathering sessions and maintain business and technical requirements documents

  • Provide hands-on expert consultation to your team members, including developers, support staff on technical issues

  • Collaborate with the Product Manager, Enablement on the development and documentation of technology and operational best practices

  • Requirements:

  • Bachelor's degre or equivalent work experience

  • 3+ years' experience working in web analytics or a related field

  • Must have strong understanding of advertising, marketing, and strategic brand management and how these relate to web analytics

  • Tag Management Systems

  • Google Marketing Platform

  • BigQuery

  • Adobe Suite

  • JavaScript, HTML, CSS

  • Web development experience

  • Solid understanding of online marketing

  • Strong understanding of HTML and web protocols

  • Intermediate-to-advanced JavaScript skills

  • Passion for the internet domain and use of technology to solve business problems

  • Must be self-motivated, responsive, professional and dedicated to customer success

  • Possess an innovative, problem-solving, and solutions-oriented mindset

  • Exceptional organizational, presentation, and communication skills both verbal and written

  • Demonstrated ability to learn quickly, be a team player, and manage change effectively

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Business Analyst - II