Brands Commercialization Lead

Liveramp San Francisco , CA 94118

Posted 3 months ago


LiveRamp provides the identity resolution services and integrations that are the foundation for omnichannel marketing. Our services transform the technology platforms used by our customers into people-based marketing channels that improve the relevancy of marketing, and ultimately allow consumers to better connect with the brands and products they love..


The Brands Commercialization Lead requires a combination of tactical and strategic skills to develop a trusted advisor relationship with strategic partners and resellers of LiveRamp. In this role, you will utilize strong management and relationship building competencies to set a vision, strategy and objectives to drive direct LiveRamp sales growth through partnership channels. This will require partnership with product, marketing and operations teams to ensure support and delivery.

You will develop strategies and short-term plans, aligned to overall partnership goals and objectives, to manage collaboration between LiveRamp's sales team and strategic partners. You must be extremely results-driven, customer-focused, technologically savvy, and skilled at building internal relationships and external partnerships. You will be responsible for leveraging strategic partnership in the field and delivering revenue through the partner alliance and building and maintaining a pipeline of joint selling opportunities which our direct Brands sales team will execute in market.


  • Work to maximize the value of assigned partnership both through pipeline creation and influenced alliances revenue

  • Own regional business development efforts and activities, to drive in and grow partner sourced pipeline and maximize partner influence on Liveramp's opportunities

  • Collaborate with LiveRamp's sales and account team and partner personnel, to foster optimal partnership for joint success and maximizing alignment

  • Assess partner's needs on an on-going basis, set goals to meet those needs, track progress and ensure the relationship remains mutually beneficial to both the partner and LiveRamp.

  • Develop an understanding of alliance partner's business, strategy, operations and technology

  • Drive, maintain and present a pipeline of current and prospective partner-driven opportunities designed to drive visibility, revenue, customers and extend Marketing Evolution's footprint

  • Understand the competitive landscape and assess strategic opportunities

  • Maintain active relationships with sales development and sales counterparts to proactively address business issues and identify ways to build and maximize value for both parties

  • Establish short-term and long-term goals and performance metrics in-line with partnership and corporate objectives

  • Proactively engage partners on a regular basis to keep LiveRamp "top of mind" and to ensure they're gaining business value from the partnership

  • Keep key partner stakeholders up-to-date on LiveRamp's solutions to ensure their teams understand our solutions, know how to position and promote them to their end customers

  • Develop co-marketing opportunities with partners and work with LiveRamp marketing 's `department to plan and execute various co-marketing events, content and seminars.


  • 7-15+ years of experience in alliances business development / sales roles (preferably with the likes of Accenture, Deloitte Consulting, PWC, McKinsey, etc.)

  • A minimum of 5 years of experience with strategy development, partnership management or business development in the technology, media, adtech/martech or media measurement services.

  • Experience with Software-as-a-Service (SaaS)/Platform-as-a-Service (PaaS) marketing cloud services, Customer Data Platforms (CDPs), and Data Management Platforms (DMPs).

  • Experience working with product teams developing MVPs and business use cases to justify product development and enhancements.

  • Have experience in sales and working with sales teams to drive partnership value in the field

  • Strong and proven skills for successful account planning, opportunity creation and development

  • Have a network of regional relationships with potential partners, competitors, customers and thought leaders

  • Pro-active, independent thinker with high energy/positive attitude

  • Proven ability to set client/partner goals and track progress to those goals

  • Strong written, oral communication and interpersonal skills

  • Ability to build strong working relationships with clients and colleagues across departments, geographic locations, and time zones.

  • Excellent organizational skills and attention to detail

  • Strong problem-solving skills


  • Stock. Be a stakeholder in our future.

  • Food. Enjoy catered meals, boundless snacks, and the occasional food truck.

  • Fun. We host events such as game nights, happy hours, camping trips, and sports leagues.

  • People. Work with talented, collaborative, and friendly people who love what they do.

  • Health and Saving. Receive the benefits of comprehensive health, dental, vision and disability insurance along with a 401k matching plan.

  • Location. Work in the heart of San Francisco the best city in the world, and take advantage of our commuter benefits.

LiveRamp is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, disability, sexual orientation, gender identity, genetics or other protected status.

See if you are a match!

See how well your resume matches up to this job - upload your resume now.

Find your dream job anywhere
with the LiveCareer app.
Download the
LiveCareer app and find
your dream job anywhere

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Director Inventory Management Pottery Barn Brands

Williams-Sonoma, Inc.

Posted 2 months ago

VIEW JOBS 11/13/2018 12:00:00 AM 2019-02-11T00:00 Requisition Number: PB-14607 Area of Interest: Inventory Management Organization: Corporate Brand/Division: Pottery Barn Position Type: Full-time JOB DESCRIPTION Our Company For more than 50 years, we've been focused on enhancing our customers' lives at home. Along the way we learned a lot about enhancing our own lives at work. We are a results-oriented team with People First as our manta. This means that we strive to deliver a workplace experience where the quality of our engagement with fellow associates, business partners and customers matches the quality of the products and services we bring to the marketplace. Come build a home with us. Position Summary Develop and execute concept financial and merchandising plans. Execute inventory strategies to maximize sales, profits and to protect the brand. Travel to Retail stores and DC to identify opportunities; improve processes and resolve issues. Manage the career development of inventory management team. Develop specific measurable goals and objectives for team. Demonstrates leadership ability to insure consistent priorities are achieved for the Pottery Barn Kids brand. Major Responsibilities: * Communicate inventory position, budget (OTB), financial re-forecast to senior management. * Demonstrate leadership to workforce and communicate overall strategy and financial goals across all functions at the organization. * Identify business opportunities and implement appropriate action to maximize financial objectives. * Active leader in recruiting, hiring and development of staff to maximize retention. * Review current business and take appropriate action to maximize inventory productivity (daily, weekly, monthly). * Develop annual financial plans for presentation and approval by executive committee. * Review and forecast sales, expenses and cost of goods and take appropriate action. * Provide forecasts and sales, inventory and margins for concept department and/or item for organization (management, finance, merchants, etc.). * Develop and submit monthly daily sales to finance. * Review business and strategy with executive merchandising staff. Identify trends, opportunities and actions necessary to maximize objectives. * Review catalog pagination with Catalog Marketing team to ensure successful execution of merchandising strategy for each season. * Manage inventory flow to ensure appropriate in-stock rates are achieved for seasonal launches and catalog drops. * Maximize inventory opportunities and minimize liabilities for the brand by partnering with mail order and internet, and retail channels of distribution. * Mentor, educate and develop staff. REQUIREMENTS AND QUALIFICATIONS Requirements and Qualifications: * 10+ years retail experience. * 5+ years people management experience. * 5+ years inventory planning and distribution experience. This position is not eligible for visa sponsorship. Personal Competencies: * Global Business Acumen -- Understand the complexity of business on a global scale. Embrace cultural and individual differences with empathy. Work with the nuances of specific local cultures to make informed decisions. * Strategic and Analytical Capability -- Ability to think globally, strategically, and objectively. Effectively translates data into actionable insights, strategies and financial plans. * Leading Teams -- Attracts, develops and motives the talent needed for current and future business requirements. Articulates an inspiring vision for the future, establishes high performance expectations and sets example through own behavior. Ensures alignment of individual goals with overall business objectives. Coaches team members to success and holds individuals accountable for achieving results. * Drive for Results -- Credibility earned through delivering results. Balances urgent and effective action, commitment to excellence, taking initiative to resolve problems and work quality. Demonstrates high initiative and provides leadership in a project-oriented environment. * Effective Communication -- Communicates clearly and effectively with associates at all levels, board members, external partners and customers. Strong verbal and written presentation skills including the ability to communicate complex ideas in a simple way and to tailor key messages and presentation style to multiple audiences. * Influence and Collaboration -- Builds and sustains collaborative relationships at multiple levels in the company. Able to work through complex disagreements and conflict to achieve resolution. Builds trust by including others and by keeping the cross-functional teams focused on the success of the entire company. WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H-1B or other employment-based immigration. This role is not eligible for relocation assistance. #LI-KK Williams-Sonoma, Inc. is an Equal Opportunity Employer. Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances. Nearest Major Market: San Francisco Nearest Secondary Market: Oakland Job Segment: Branding, Manager, Inventory, Merchandising, Retail Sales, Marketing, Management, Operations, Retail Williams-Sonoma, Inc. San Francisco CA

Brands Commercialization Lead